Canadian halfpipe skier Roz Groenewoud joins the Coalition Snow professional athlete team and will compete on the Roz G Pro Model that she designed with the company this season. Committed to finding a company that would work with her to design the perfect halfpipe ski, Groenewoud began following the development of Coalition Snow in 2015.

"I was really impressed with Coalition's bold philosophy as a ski company so I started following their development. In the summer, I decided to approach them to see if they would be interested in helping me create my ski," said Groenewoud.

"I wanted a ski that was stiff enough to withstand the G-force of going through the transition at fast speeds. It needed to be stiffer than a typical park ski but not as stiff as a GS ski. I wanted them to be strong but with relatively light construction. It wanted dimensions that I believe are ideal for pipe skiing." The result is the Roz G Pro Model, a traditional full camber ski that is 176 cm in length, 83 mm under foot, with a 20-meter turn radius.

"My skis are very strong and stiff enough, while still being agile. Plus they are an exceptional carving ski," said Groenewoud.

Roz trains on the Roz G Pro Model in New Zealand.

Often referred to as Roz G, Groenewoud has competed in freeskiing events internationally since she was 15-years-old. She has developed as a halfpipe specialist. Her results include seven X Games medals including two Gold. She won FIS World Championships and has ranked first in the world on the Association of Freeski Professionals ranking system. Roz has medals from every major event for female pipe skiers including Dew Tour, European Open, World Cups, Grand Prix, World Ski International, US Open, and others. Roz received an early nomination to the Canadian Olympic Team to compete in the 2014 Sochi Olympics.

"From the very beginning, Roz impressed us with her drive, acumen, and her passion for skiing. She knew exactly what it would take to build a pro model that would deliver, and we're proud to have helped make her vision come to fruition. Working with her has been an absolute pleasure, and we welcome her to the team," said Jen Gurecki, CEO of Coalition Snow.

See Groenewoud compete on the Roz G. on on Jan. 29 at the 2016 X Games in Aspen, Colo.

About Coalition Snow: Coalition Snow is the world's first ski and snowboard company specializing in high-performance hard goods designed by women, for women. We make women's skis and boards that don't suck. For more information visit www.coalitionsnow.com or follow us on social at @CoalitionSnow.

Want to test some Coalition Snow gear for yourself? Come find us on the Coalition Snow Extreme Face Shots Tour. We'll be at the Craft Booth at SIA from Jan. 27 to Jan. 31.