Chris Booth is positioned to light the ski world on fire again with his new gig at Awayco. And when I say again.... once upon a time, this former X-Games level athlete put skiing in the rear view mirror--to practice law. After a few years, he wasn't happy, quit the law firm, and jumped into the world of brand building as the Commercial Director of Black Crows. He killed it and instead of enjoying the fruits of his labor, he walked away for something he sees as the future of ski, snowboard, surf and.....travel.
Chris Booth Show Notes:
2:00: Awayco and Black Crows
12:00: Growing up in Australia in a ski family who own a ski shop
16:00: Bump skiing, ski videos,
20:00: Evo: The best online experience in action sports with retail to back it up
RESQWATER (enter the code resqwatertpm for a 20% discount on a 12 pack)
21:45: High North Ski Camp, trampoline, trampolines and taking tricks to snow
24:30: Freeze Magazine, getting on K2 and X Games
34:00: MSP, skiing for an American company,
45:00: Spy Optic: Get 20% off on their site Spyoptic.com using the code TPM20
The 10 Barrel Brewery: My favorite is 'Out of Office' Pilsner
46:30: Finding Black Crows and the Rip Raw Series
52:00: Becoming a lawyer and then quitting
60:00: Getting hired by Black Crows and Chamonix
65:00: Building the brand in a unique way
70:00: Inappropriate Questions with Christian Sirainni
Listen here: http://bit.ly/chrisboothpodcast
Or on Spotify: http://bit.ly/TPMSpotify
Or Apple Podcasts: http://apple.co/2gctdqe
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