News

Visual Stimulation

by *SURFACE
Sep 7th 2010 - 0 comments

Athlete: Hayden PricePhotog: J Eichhorst
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SUMMER edits !

by *SURFACE
Sep 6th 2010 - 0 comments

Windells 7, 2010: Skiing from Windells on Vimeo.1 min @ Snow Park NZ from Rob Heule on Vimeo.
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Breeding Solace

by *SURFACE
Sep 5th 2010 - 0 comments

At 5:37 am very little exists beyond your conscious mind and the open road. Your phone is not ringing, emails are not flooding your inbox, and all you can hear is the your music pushing the comfort zone of your speakers. Here, you create a world in which everything makes sense and you answer to no one but yourself. Welcome to breeding solace one road trip at a time.
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SLUSH Booter

by *SURFACE
Sep 4th 2010 - 0 comments

Slush booters are tight. If you live in the Casades, chances are you can find a semi-active volcano to send a few tricks on! Tell a friend! Photo J Eichhorst Skier Josh Bishop
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MATT HAUSER: Welcome to the Surface Fam!!!!

by *SURFACE
Sep 3rd 2010 - 0 comments

Untitled from Matt Hauser on Vimeo.The majority of our crew was introduced to Matt Hauser while skiing/coaching Windells Camp this summer. He's an incredible skier with a bright future ahead of him. Welcome to the team brotha!
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RISE ABOVE: Courtesy of SPOOKY Bikes

by *SURFACE
Sep 3rd 2010 - 0 comments

Humans; Put down the computer and the I-phone for a few days every once and a while. We?ve been trying it lately here at Spooky, and it doesn?t take long to remember that life can exist without this inhuman, unhealthy and ultimately destructive hive-minded metacognitive shitshow.Rise Above.Read some books, ride without the phone and the goddamn powermeter. Put down the helmet cam, avoid the messageboards. If God?s day is Sunday, let Saturday belong to You.One day a week- wake up, read the paper, eat food you prepared yourself out of foodstuffs not ?food product?, ride your bike without the GPS. Don?t stop and take pictures to show other people. You don?t need satellites, you don?t need need a helmet camera, hell, you don?t even need a car to be free.Your life is your life, not your Network. We all use the internet to sell things, and sell things only, don?t kid yourself. We look to the networks for affirmation, connection and entertainment. It is not free, it is not spontaneous and it is not tangible or real without your participation. Commerce, commerce with a face is totally awesome. The non-consensual economic warfare being waged on our rights to communicate freely is a big deal to us, and it should be a big deal to you too.We produce for the people who know about us and like us- if I wanted to I could target every one of you directly. I know what you look like, where you ride, who you ride with, I can estimate your socio-economic class and your budget. I can look at your race results, hell, I can check your credit if I want to. Do you really want this? I don?t, and we don?t mine information on our Facebook and Twitter followers, even though we could. I could certainly sell 3 or 4 more bikes a day consumer-direct if I went out hunting for you. We could sell you the bike we want to sell you instead of the bike you need. We could convince you to bump up to carbon wheels and lightweight prestige-oriented products that offer limited return just to squeak a few extra bucks out of you. We could pester you non-stop. We, as corporation, have free and unlimited rights to speech and access to tools you will never have. You don?t have a chance unless you take action.Take back your life every way you can. If you don?t Newscorp, Comcast, Verizon. AT&T, Twitter and Google will continue to have more control of your than you will. They can use their unregulated corporate speech to drown and asphyxiate you. We corporations can cut off your access to information- we can sell bald-faced lies and perverted truths to maximize ROI and shareholder value. We can force you to buy a new derailleur every 8 months or an Iphone every 18 months via planned obsolesce.We can plan the obsolescence of your voice, your will.Fashion is cyclical- I would posit that there haven?t been any truly new ideas in the physical world since the invention of the birth control pill. Nature has been soundly defeated for half a century but progress marches on.We are reaching the end of a wild, spontaneous and unchecked human epoch.From Marx to Merckx to Merck- We have now entered a new era of feudalism. This new world, for it is a new world, exists already- we will see the final struggle in the millenia-long battle to imprint Man?s hand upon the earth and the climax of the ancient struggle pitting Men against Man in the pursuit of unchecked power and dominance before today?s U23 XC racers start racing in the 30+ class.In the next few years, while you are watching Lost in syndication the land shall be struck by an open palm from above and and from the ground we shall slither to the rocks and the caves- no time to simmer the Sturm und Drang of bourgeois existence will be found.Regestalted human civilization will entail a rapid process of internet- based de-humanization and disenfranchisement that will seem familiar to those who have studied history. The human animal is about to evolve- the machines will make it so. There are already organs we carry that have no utility- the relentless march of light and time and space will see more redundancies added to the system. Evolution is undeniable, irrevocable and natural. That is known. Do you want to help engender serious chromosomal mutations to the species that will leave us poorly equipped to live in the physical world? Do you? Are you really that apathetic, that disconnected from yourselves? I think that the answer is a resounding yes from a huge portion of the species. This is a real evolutionary shift- but we collectively posses the power to preserve our unique animal capacities that have seen homo-sapiens rise to such great heights of development cognition and freedom.Head to the high ground- head to the sea- head into the dead and dying cities and fight for humanity. Disassemble the power structures that we have all helped to create.Plant, grow, make- talk, compose, send, dig, ride, fall, bleed and breathe. That is YOU.The fight hasn?t been labor against capital for more than a hundred years now, the corporate state sealed the deal before World War One. The new battle is not for the body, but for the will to act and the right to exist with the current level of freedom that we have come to expect in Western Society.Turn it all off, turn yourself on and start shredding every day.Don?t Devolve. Rise Above.

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Mt. Adams, WA with Josh Bishop

by *SURFACE
Sep 1st 2010 - 0 comments

Mt. Hood, OR from Adams Hiking! Mt. St. Helens from AdamsStrap up! Nothing says slaying late summer snow like the Surface x Skullcandy Colab ski!Venturing into remote areas of the Cascades requires extreme precision in gear and preparation. Making sure not to compromise style, Bishop packed light and only brought the essentials of tall t's, face masks, and park skis.Permanent vagabond, athlete, and dot com hustler Josh Bishop hiked and skied Mt. Adams, WA prior to leaving the North West. Nicely done homie, conquering the 12,281 ft volcano looked like quite the adventure.
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Better Days

by *SURFACE
Sep 1st 2010 - 0 comments

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Better Days

by *SURFACE
Sep 1st 2010 - 0 comments

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Blake Nyman: Reduce, Reuse, and Recycle

by *SURFACE
Aug 30th 2010 - 0 comments

Break Guyman 08/09 from Blake Nyman on Vimeo.With a strong initiative to preserving the environment, Blake Nyman recycles old footage and produces something new! In other environmentally friendly news, our Green Life is an incredible ski and an absolute blast for skiers that enjoy the entire mountain. For every pair sold, we will plant 10 trees in cooperation with the National Forest Service. Stoked? We are too!
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Well done!

by *SURFACE
Aug 29th 2010 - 0 comments

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SOON !

by *SURFACE
Aug 28th 2010 - 0 comments

Photo by J EichhorstAthlete: Josh Bishop
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Retro YOUTH

by *SURFACE
Aug 27th 2010 - 0 comments

Nyman.Wade.If it takes a village to raise a child, it takes 10,000 children speaking positive words in multiple villages, towns, and cities to build a brand. Pictured above, Blake Nyman and Ian Wade were two individuals (along with the other 9,998 children) that have been down since day 1. Thanks boys! We sincerely appreciate the support!
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Keep the Hustle Up

by *SURFACE
Aug 26th 2010 - 0 comments

photo by J Eichhorst
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Musical Accompaniment

by *SURFACE
Aug 25th 2010 - 0 comments

Music is the universal language of mankind.
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Inquisitive Rhetoric with Ian Matteson

by *SURFACE
Aug 24th 2010 - 0 comments

I started out a digital boy in a digital world but soon after my camera that i called home was a canon 30D and a film camera Mamiya 500 DTL I fell in love with both.Wow. there are so many photographers out there but i would have to say action Ian Ruther or Cole Barash both have a great passion but have the eye to do anything they set there mind to. They both really have the photo gig in the bag. Non action i would say the classic Ansel Adams his way of capturing a landscape with perfect light and the best black in whites every produced makes him top of my list.There is no way of telling how many photos I have taken in my life..... but if it's any consolation i shot 60 gigs of photos in hood in a week and a half ( for all you nerds out there ).I don't think the digital age has made it difficult to become a photographer, I would say easier to call yourself a photographer with your SLR but the realistic photo world hasn't changed in a while. You still have to have a great vision, eye and focus to be a legitimate photographer unlike most digital button pushers.For one thing it is one of Josh Bishop's favorite things in the world, I know that for certain. I would go with the amount a light a lens takes in during a photo without thinking about how fast your shutter is droppin, Trebek.Homies, Surface, and my first subject and best friend Ian Wade are my favorite athletes to shoot with.All environments have their moments but hers nothing like getting on a mountain and finding something unique due to weather and the feature, it's like napalm in the morning!Afterbang, Lame, Afterlame are my favorite snowboard films. That's all that needs to be said ever.Significant......hum.....I would say the skateboarder in the Sun Tunnels of Utah was my first big step in the right direction.Breathing underwater is for the fishes, but yeah that would be pretty rad to have some gills and explore the deep blue.For more incredible imagery, check out ianmattesonphoto.com !
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WORDS by Everynone

by *SURFACE
Aug 24th 2010 - 0 comments

WORDS from Everynone on Vimeo.
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Fighting Withdrawals with Dendrite Studios

by *SURFACE
Aug 22nd 2010 - 0 comments

Late summer/autumn in North America is a stressful time for skiers. The majority of snow has deteriorated, enjoying outdoor activities can only numb the addiction for so long, and the annual withdrawal from experiencing the mountains is at an all-time high. Thankfully, the period between now and the first snowfall is marked by a blur of celebrations immersed in the previous year's footage. Known as Premiere Season, this endless barrage of beers, parties, and ski media allows many individuals to relive the winter through the lens of their favorite film companies and professional athletes.
For the boys at Dendrite Studios, they produced an incredible film entitled "Out of the Shadows" Here are some photos from their premiere:










Out of the Shadows Trailer - 2010 HD Ski Film by Dendrite Studios from Dendrite Studios on Vimeo.


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CONGRATULATIONS Sam Child!!!!!

by *SURFACE
Aug 21st 2010 - 0 comments

Congratulations Sam Child of Falmouth Massachusetts! Sam, you have won two framed Blake Nyman prints! Contact us with your mailing address!
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WORDS&PHOTOS with Jason Eichhorst

by *SURFACE
Aug 20th 2010 - 0 comments

Photographer, dot com architect, artistic guru, Jason Eichhorst battles exhaustion, aggravating computer programs, and carpel tunnel to produce endless creativity to accent our products. From catalogs, to web design, to organizing team photo shoots, his hand is in everything Surface and we cannot thank him enough for his efforts. In an attempt to delve into J's mind, we had a conversation with J and this is what he said:
Riding BMX in the 80's got me into drawing and using my creative side. Then in my 20's I worked as a ski technician (tuner) and thought it would be more fun to explore how they looked rather than how they worked. So I went to school and put my head down for a few years and busted out heavy amount of credits.
For non-action, I'd have to say Julius Shulman's photographic work of architecture was/is amazing. He shot mid-century-modern structures. Showing them in a truly artistic form in a way that they were meant to be viewed. He shot film and used large format cameras and told it like it is. I also like Laurent Naville's photography, he documented the Le Mans Classic so well it's eerie (http://www.laurentnivalle.fr/LMC2010.html). For action I've always liked Rob Dolecki's photography (http://www.qualiaphoto.com). He shoots primarily BMX and 90% of the time he's shooting film.
I use a Mamiya C330 and Nikon D300 with an assortment of other heavy shit that is usually in my bag.
No, it's not difficult to become a photographer, anyone off the street can buy an amazing camera and push the shutter down. It's the best thing ever to freeze a moment, everyone should have the opportunity. But It IS difficult to pursue photography as a career. There's a lot of "paying your dues", so to speak.
Spoke Words disappear when they're spoken
For BMX, Matt Beringer is hands down the funnest dude to shoot with. Honestly, you never know what you're going to get, and you're going to either have one of the best times of your life, or one hell of an adventure trying to get to the spot to shoot it. For skiing, I got to shoot a lot with Hayden Price this past winter. I got to know him more as a person and he's one of the most humble and genuine dudes out there. He's also really good at skiing.
Any time that my camera is in my hand and pressed up to my face, that's the best environment to be shooting in.
My most valuable possession is laughter
I was pretty straight and narrow in grade school. I didn't goof off much, but at the same time I never paid attention. I do remember hitting a parked truck on the way home from school in front of a bunch of hot girls. I hit the grill so hard I ended up on the camper shell and got pretty cut up and ruined my bike. I was pretty embarrassed, and it was obvious that I hit the truck because I was staring at the girls.Life decides to progress. It doesn't just happen.
All photos and words by J Eichhorst. For more of his photography, check out his website HERE
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