Replying to Don’t Call It a Comeback

Yo! Parks are fuckin back baby!

My refrence is from a CO standpoint.

A-Basin opened early and pretty standard had a few features
Keystone was next and had a pretty decent hike park shortly after opening. Good offering but the hiking wasnt the best but still sick.
Winter park opened and had a park only surface lift
Breck opened and had a park significantly earlier than last year. Last year they had zero features until after new years
Copper opened with a dope hike park and is gearing up to host grand prix and dew tour
even Purgatory seems to be making a decent push for their parks

I heard 7 Springs is focused on early season parks
Stowe had parks shown on their main instagram page which was not a thing when i was there for the 3 seasons after Vail bought them.


Are parks back in the limelight at your hill or am I drawing conclusions?

I can say from the meetings I’ve been in, the media teams are absolutely looking at the content shared by guests and they have noted the increase of park posts the start of the season. This type of feedback will lead to more focus on parks. When you stack your clips, tag the resort. They eat that shit up and that will influence them with how they advertise and where they send their money.