Member of the Month

hi_vis360
November, 2024

Online

Welcome to the Newschoolers forums! You may read the forums as a guest, however you must be a registered member to post. Register to become a member today!

Elevate Outdoor Collective

profile picture
Raejnies
Posts: 78 - Karma: 455
In my recent search for next year's gear, I found out that K2 Sports and MDV had formed "elevate outdoor collective" (former k2-MDV).

Does this mean anything cool gear-wise? like influence between the brands under that umbrella.

Will there be Line and K2 branded bindings?

For those of you who don't know k2 sports has Line, k2, bca, and more under their umbrella, while MDV of course is marker, dalbello and völkl.
Mar 16 2022 2:41PM
2 0
profile picture
apc.fr
Posts: 293 - Karma: 878
Could go either way, but it's doubtful they would start to mix at all.

Makes things more confusing for the consumer, market segments are pretty well defined for each of the brands today. If anything we might see some consolidation like full tilt, but I doubt that too.

Maybe in a while there'd be a K2 binding, like Amer does with the armada shifts.
Mar 16 2022 3:25PM
1 0
All times are Eastern (-5)