Welcome to the Newschoolers forums! You may read the forums as a guest, however you must be a registered member to post. Register to become a member today!
c4deI think it’s a stupid idea and probably going to be detrimental to boot sales. Personally I feel it’s weird to have k2 boots with let’s say atomic skis. sort of seems like a cross branding thing to me
Oliver_akgonulYa I feel like a Company dedicated to boots is a good thing there are not many companies that prioritize boots and that’s their main focus i can only think of a few brands like that and I think it’s sad that such a good brand that has don’t so much park is gonna be gone even if it’s gonna be the same boot in k2’s line up
animatorK2 puts more money into their boot R&D than their ski R&D for the record. The Mindbender series were some of the best selling boots in the world last year…. Plus, K2 has always owned Full Tilt anyway. The only thing that is going to be different is the logo and the names of the boot models. People who are getting worked up over this are kinda overreacting. I get it, because I’ve skied Full Tilt for years and years, and I love the brand, but overall, it could be worse. They could’ve decided to just rank the brand and sell the molds, instead they’re gonna bring it under that much more direct supervision of our FUCKING BOY @tomPietrowski who we know will continue to do the product justice.
Kbob94Coming from a being a bootfitter, this is on the of the greatest marketing moves ever! Yes the ski bum side of me is sad to see the name go but I can tell you right now this is only gonna benefit these boots! The amount of people who should be in a full tilt because it would fit their foot but won’t buy them because they think it’s a “park boot” is insane(mostly older people). Now that they say K2 on them people will think it’s a K2 boot, thus more people buying them, they make more money, they produce more badass boots, everyone wins! @tomPietrowski is already killing it with the boot game and I can assure everyone it’s only gonna get even better then you can imagine
.nastyI've seen the catalogue and there will still be tons of color options as well as pro models just like before. Any of the complainers will get over it once they realize they still want to ride them, even with a K2 logo.
The only thing I hate right now is explaining it to every other kid that comes in haha "oh man, are you sad about FT going away?!" Just like when Amer fully bought Armada and everyone thought Armada would become some stagnant non-freestyle brand.
.nastyI've seen the catalogue and there will still be tons of color options as well as pro models just like before. Any of the complainers will get over it once they realize they still want to ride them, even with a K2 logo.
The only thing I hate right now is explaining it to every other kid that comes in haha "oh man, are you sad about FT going away?!" Just like when Amer fully bought Armada and everyone thought Armada would become some stagnant non-freestyle brand.
.nastyI've seen the catalogue and there will still be tons of color options as well as pro models just like before. Any of the complainers will get over it once they realize they still want to ride them, even with a K2 logo.
The only thing I hate right now is explaining it to every other kid that comes in haha "oh man, are you sad about FT going away?!" Just like when Amer fully bought Armada and everyone thought Armada would become some stagnant non-freestyle brand.
CatdickBojanglesDid you sign an nda or can you give us a peek?
tomPietrowskiIf there was one you wanted to see the most which is it?
tomPietrowskiIf there was one you wanted to see the most which is it?
CatdickBojanglesProject X. Or if that is still under wraps the FC series.
Kbob94The pro model boots. And is the b and e boot still being produced?
tomPietrowskiIt’s not for f22 I’m afraid.
Session@tomPietrowski
Make the descendent shell not an absolute bucket, and actually ergonomic.
Give the desendent line a cuff height that is not on par with chukka boots
Oliver_akgonulI was wondering what people actually think about full tilt getting rebranded to k2 do people not care or is it better or worse?
tomPietrowskiThat is an interesting one. The top two selling boots from full tilt used the fte shell so funnily it actually sells really really well. But the exciting part of all this for me is we get to do far more now then we ever had the opportunity to do when it was full tilt so I’ll just say there are exciting things to come.