Replying to Vail sees 18% increase in pass sales for 2021 season

Vail: Sold 18% more passes so far this year... at a 4% drop in sales dollars.

"Season pass sales through September 18, 2020 for the upcoming 2020/2021 North American ski season increased approximately 18% in units and decreased approximately 4% in sales dollars as compared to the period in the prior year through September 20, 2019, with sales dollars for this year reduced by the value of the redeemed credits provided to 2019/2020 North American pass holders. Without deducting for the value of the redeemed credits, sales dollars increased approximately 24% compared to the prior year."

Fucking Vail man.

**This thread was edited on Sep 25th 2020 at 1:56:56am