Why can't more ski brands advertise like Capita Snowboards [ESSAY WARNING]

JackylTurns out you can.

I thought the same, and when I asked their factory about it, you can do a custom order and they can use old graphics on whatever model. Granted it will cost ya but still, its been tempting me ever since.

Yo that's sick. Now I want something with the 2018 Bibby graphic lol

J_skisPut it this way... skiing is a sport for able-bodied people, with money, who live in cold climates, near mountains, where it snows, and it can only be done for 1/3 of the year.

That's the big-picture answer, but we can change that.

**This post was edited on Jun 3rd 2020 at 11:11:05am

BuckleysThat's the big-picture answer, but we can change that.

**This post was edited on Jun 3rd 2020 at 11:11:05am

Y'all already know how I'm gonna respond to this suggestion so I'm not even gonna say it

FruitBootProYo that's sick. Now I want something with the 2018 Bibby graphic lol

If you're ever interested in a custom build, you can reach out to us via info@momentskis.com or hop on the website and chat with directly. We can also throw on custom graphics if you have the photoshop skills.

Riot Vice is one of the all time Moment graphics in my opinion, would be dope on a bigger ski.

**This post was edited on Jun 3rd 2020 at 12:30:14pm

Wait, are you mad that ski companies don't have cool websites or are you mad that they don't have cool graphics on their skis?

Neither one of those are advertising.

hot.pocketIf you're ever interested in a custom build, you can reach out to us via info@momentskis.com or hop on the website and chat with directly. We can also throw on custom graphics if you have the photoshop skills.

Riot Vice is one of the all time Moment graphics in my opinion, would be dope on a bigger ski.

**This post was edited on Jun 3rd 2020 at 12:30:14pm

Do you have plans to ever bring back the vice or soemthing like it?

SoggyOatmeal420Do you have plans to ever bring back the vice or soemthing like it?

Currently don't have any plans to bring it back, but we also didn't have plans to bring back the Chipotle Banana, Ghost Train, Comi, Blades...so who knows. The more people ask for it the higher the chance it makes a comeback.

hot.pocketCurrently don't have any plans to bring it back, but we also didn't have plans to bring back the Chipotle Banana, Ghost Train, Comi, Blades...so who knows. The more people ask for it the higher the chance it makes a comeback.

Bigger/beefier ski with a grey/black color scheme could be so tight

J_ChristophBigger/beefier ski with a grey/black color scheme could be so tight

Moment Commander 118? or something beefier

J_ChristophBigger/beefier ski with a grey/black color scheme could be so tight

Bened_notnilMoment Commander 118? or something beefier

Beefy enough for most: https://blisterreview.com/gear-reviews/2019-2020-moment-commander-118

**This post was edited on Jun 4th 2020 at 11:38:43am

hot.pocketBeefy enough for most: https://blisterreview.com/gear-reviews/2019-2020-moment-commander-118

**This post was edited on Jun 4th 2020 at 11:38:43am

Since you are already here, would now be a good time to leak next years graphics?

Bened_notnilSince you are already here, would now be a good time to leak next years graphics?

Can only give a taste of the new Wildcat, the rest of the lineup will drop August 1st:

2021/21 Wildcat aka the Fatcat

hot.pocketCan only give a taste of the new Wildcat, the rest of the lineup will drop August 1st:

2021/21 Wildcat aka the Fatcat

Wow, that top sheet looks great!

JackylTurns out you can.

I thought the same, and when I asked their factory about it, you can do a custom order and they can use old graphics on whatever model. Granted it will cost ya but still, its been tempting me ever since.

Yeah, that's the great thing about Moment. They are big enough to get good skis at a decent price but they are also welcome for their customers to spend a bit more and get exactly what they want. You can also hit up their shop in Reno to check out operations when you are visiting Tahoe.

spintricksFirst: As a person, whos job not far from different graphical design, I can say - capita's design is ugly, cheap and primitive, and it is designed for the appropriate target audience: primitive and newbie , hyped newbies. Dunno why do you admire it so much.

@spintricks I disagree, firmly. Also if you're gonna shit on a brand, show us an example that's doing a better job for a similar audience. Capita has a dedicated following that's definitely not "primitive and newbie , hyped newbies" what's forming that opinion?

SEABURN@spintricks I disagree, firmly. Also if you're gonna shit on a brand, show us an example that's doing a better job for a similar audience. Capita has a dedicated following that's definitely not "primitive and newbie , hyped newbies" what's forming that opinion?

hmm.. I dont know what to answer, when Im reading that 2 duplicated pictures is a good design lol.....
My 11 years old brother can make such design using MS Paint.

I think its like to argue with a religios man. He dont know what is god and he did not see him. He dont care - he believes! and will never accept the fact that there is no god in the sky - there are planets and stars and Crew Dragon 2. Or to talk to COPOZZ owner, he will defend his COPOZZ with all his might and power.)

Same for brand's fan, especially non-educated-in-design fan.

Good design? Check Jones, some Neversummer 2010-2014, Burton Family tree line, some ski brands has really awesome design.

Its a difficult thing to do because conservatism is pretty engrained in the big players in the ski industry on the manufacturing side and SUPER ingrained in the retailer side. its a tough business, and because its a tough business people are forced to make the conservative choice in their buy (which happens once a year, the year before the product arrives) because most simply cant afford to own stock that doesn't appeal to the vacation skier. there are a hundred different reasons that a shop owner could think not to carry edgy graphics in their shop, and basically the only reason a traditional (non-freeski focused) shop would is because the buyer is into freeride personally.

All you would have to do to understand why there is such a big difference between the skate and ski industries is to walk around OR (ski industry tradeshow) and ASR (skate trade show). OR is very serious, brands really make great effort to appeal to the shop owners and present their products as marketable, sellable and mainstream. ASR is the polar opposite. most people are smashed drunk by about noon, nobody is dressed in corporate - approved and branded polo shirts, and the better a company is doing, the less they fit in with the "mainstream". ASR is all about shock value, hence the recent success of brands like Palace, Fucking Awesome, Welcome and a few others that really push the limit in terms of interesting graphics and aesthetics. it takes about 5 grand to make a run of a few hundred boards (compared to about 50 grand to make a similarly impactful run of skis) and the base responds well to edgy shit. In fact their base doesn't tolerate shitty, boring graphics, so in a way it is less risky for skate companies to throw some edgy shit on their boards than it is to put out a bunch of lame-ass logo boards.

I used to do some work with revision and before the owner went all bernie madoff on us one of the driving principals of that brand was to make something freeskiers could really have ownership of. It was almost like J skis is now but instead of doing great with good leadership, revision got blindsided by shit leadership and ownership and screwed basically everyone (riders, athlete managers, customers, creditors) out of a sick ass company that was heading in the right direction IMO. Unpopular to say anything positive about that company, but their graphics in the second and third year were so sick. the set of blinks I got from the final drop were some of my favorite skis i've ridden to date and had some sick ass graphics (I wouldve kept them but I ended up giving them to a buddy who got screwed in the whole thing, because those skis were effectively samples given to me to "prove" that bill had the skis in customs and were intended to get me to try and convince their lower level team not to jump ship. just in case anybody was wondering how one of the owners thought it was OK to do business) but I really learned a lot with that experience because the momentum they had built up prior to that graceless exit was amazing. The ski world was ready for a company that was freeskiing focused and only freeski focused, that has sick graphics and performance aimed at the kind of skiing we do. There currently are brands that do a great job at it but there are really only a few that hit the mark for me. Faction, Line, J skis/4frnt, Moment and ON3P are the first ones that come to mind when i think of brands that really serve us as freeskiers. lots of others are bandwagon for freeskiing or have recently reduced their commitment to keeping skiing fresh and interesting. We know that some of these companies are capable of doing it, because they have in the past and some even have snowboard divisions that are absolutely killing it in the creativity department right now (k2 for instance) but the momentum just isn't there in freeskiing right now to drive that. to be fair to K2 the reckoner series is a step in the right direction, almost rides like a re-hash of the pettitor they never should have gotten rid of, but the graphic doesn't do it for me. they had a few limited edition graphics that were super cool, and id love to see some of those get a bit more into the mainstream. Volkl made a few sick graphics on their freeski series this year. I think the tides are shifting back to exciting graphics, and i'll keep my fingers crossed we are able to breathe a little more life into graphics as an industry in the next few years.

There are a lot of good, passionate freeskiers on the "inside" that are pushing for this stuff. people on newschoolers chatting about it helps

Sonofabitch

hot.pocketCan only give a taste of the new Wildcat, the rest of the lineup will drop August 1st:

2021/21 Wildcat aka the Fatcat