Member of the Month

GayWolf420
June, 2025

Online

Welcome to the Newschoolers forums! You may read the forums as a guest, however you must be a registered member to post. Register to become a member today!

What actually happened with CoreUPT skis?

profile picture
BradFiAusNzCoCa
Posts: 7548 - Karma: 67,093
I remember being in late high school when CoreUPT got my attention. Colby James West, TJ Schiller, and Candide pro models. I remember losing my mind as an impressionable teen. I never could grab a pair because they went out of business almost as soon as they were cool. For some reason, my mind always thinks of Faction as taking the baton from CoreUPT. Probably because of Candide, the great team, and the excitement.

Anyways, my question is: what actually happened to CoreUPT?

I was a huge TJ Schiller fanboy then and I was crushed.
5 years ago
10 0
profile picture
Monsieur_Patate
Posts: 1393 - Karma: 4,308
Basically Coreupt came our strong right of the bat with a stacked team, attracting them with $$$$ contracts, pro models all around, and generally spending a fuckton of money on their athletes.

But then sales never quite took off, their skis suffered from a low quality image that they never really addressed, and on top of that the founder and owner at the time, pro skier Guerlain Chicherit, was going car racing around the world, building luxury condos, and just living his best life instead of focusing on addressing Coreupt's issues. Let's just say the man had too many distractions to be able to properly run the company, and a lot of people in the industry blamed him for how poorly he handled the situation with some of their athletes and suppliers towards the end, the company had a lot of debt it was never able to repay.
5 years ago
23 0
profile picture
leprechaunsissy
Posts: 645 - Karma: 239
What happened to ninthward?
5 years ago
9 0
profile picture
snowfinder
Posts: 2941 - Karma: 34,924
I thought black crow was heading for the same ending when they first popped up.
5 years ago
6 1
profile picture
JAHBRADOR
Posts: 3165 - Karma: 18,897
What happened to farmers getting a fair price for their milk?
5 years ago
19 0
profile picture
Mixy
Posts: 8356 - Karma: 50,437
leprechaunsissyWhat happened to ninthward?


They had kind of poor quality skis from what I've heard. Also I think most of their pros started to switch to bigger companies which def didnt help them
5 years ago
3 0
profile picture
SkiBum.
Posts: 3614 - Karma: 4,004
Those skis were garbage
5 years ago
2 0
profile picture
leprechaunsissy
Posts: 645 - Karma: 239
little1337They had kind of poor quality skis from what I've heard. Also I think most of their pros started to switch to bigger companies which def didnt help them


This wasn’t specific enough. What actually happened?
5 years ago
0 0
profile picture
CatdickBojangles
Posts: 6489 - Karma: 66,545
Weren’t the first year or few years of coreUPTs skis all rebranded dynastars or something like that? I vaguely remember.
5 years ago
1 0
profile picture
Mixy
Posts: 8356 - Karma: 50,437
CatdickBojanglesWeren’t the first year or few years of coreUPTs skis all rebranded dynastars or something like that? I vaguely remember.


Lol thats hilarious if thats true
5 years ago
0 0
profile picture
CatdickBojangles
Posts: 6489 - Karma: 66,545
little1337Lol thats hilarious if thats true


Here’s the thread sounds like they really were rebranded Dynastars https://www.newschoolers.com/forum/thread/389163/CoreUPT-Dynastar-
5 years ago
1 0
profile picture
SuspiciousFish
Posts: 2794 - Karma: 16,914
leprechaunsissyWhat happened to ninthward?


A cool thing about NS is you can google search old threads and read about events and stuff in real time. Here is a summary of Ninthward:

https://www.newschoolers.com/forum/thread/661127/Ninthward

https://www.newschoolers.com/forum/thread/654054/Everyone-leaving-9thward-

Basically the owners were not good businesspeople, they screwed over their team and ended up owing a lot of money to different companies etc.

**This post was edited on May 19th 2020 at 12:52:27pm
5 years ago
4 0
profile picture
Skibumsmith
Posts: 5474 - Karma: 12,431
What about Klint skis? Or Batalla skis?
5 years ago
1 0
profile picture
a_burger
Posts: 5257 - Karma: 21,143
SkibumsmithWhat about Klint skis? Or Batalla skis?


iirc Klint got screwed up when the owner got a divorce and his ex took part of the company, and batalla went under after having to move production out of the epic planks factory when their skis weren't delivered
5 years ago
1 0
profile picture
animator
Posts: 4576 - Karma: 26,432
Klint is making skis again for the record
5 years ago
0 0
profile picture
Kevski
Posts: 7056 - Karma: 2,788
CatdickBojanglesHere’s the thread sounds like they really were rebranded Dynastars https://www.newschoolers.com/forum/thread/389163/CoreUPT-Dynastar-


And they rebranded look bindings as the DLD, short for dildo. There was an interview of the owner explaining something along the lines of “so his wife could have a bit of him around all the time”.

They seemed like the first “buy all the pros and worry about product after” brand. Never quite had the grassroots cred around here. The fact that they put the word “Core” in their name but started as anything but core didn’t seem to help them.

What a trip. Haven’t thought about that company in probably almost ten years
5 years ago
1 0
profile picture
BradFiAusNzCoCa
Posts: 7548 - Karma: 67,093
Just listening to TJ and Simon on Simon's podcast got me thinking about Coreupt. Also, those AR6's on your profile are siicckkkk. I had the following year's graphic with the bird.




KevskiAnd they rebranded look bindings as the DLD, short for dildo. There was an interview of the owner explaining something along the lines of “so his wife could have a bit of him around all the time”.

They seemed like the first “buy all the pros and worry about product after” brand. Never quite had the grassroots cred around here. The fact that they put the word “Core” in their name but started as anything but core didn’t seem to help them.

What a trip. Haven’t thought about that company in probably almost ten years
5 years ago
1 0
All times are Eastern (-4); Currently it's 7:48AM