Replying to Is it still cool to make edits? Or is it strictly for the Gram?
Over the past decade or so, I've seen a decline in edits/edit views across the board. I get it, people have even shorter attention spans than ever.
Very few annual flicks, decreasing viewership, increasing instagram presents.
Seems like a 15 second clip on insta can create more buzz than a whole seasons worth of effort?
Is it even worth continuing to create content in the 3-5 minute edit format that once ruled? Or is a 1min thing filmed on a phone/watched on a phone the new it?
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