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J Skis have been called out for ripping off other brands before. There was the whole issue of the 'rug topsheet' being a carbon copy of a Vishnu graphic, and there were a couple of other threads too. But this jacket couldn't be more of a rip off of Planks if they tried.
Planks probably weren't the first to use 'Drop 'x' not bombs' as a slogan, but they have been using 'Drop Cliffs Not Bombs' on their gear forever, and they've been using it with the peace sign for a few years too. From this year's collection:
Basically, fuck this. J is pretty much a graphics only business. They sure as shit don't support any skiers properly (see also 4Frnt post takeover). The least they could do is actually come up with their own ideas. It's one thing for random facebook ad 'companies' to rip off a ski t-shirt, but for a 'skier owned' company to do it to another is straight bullshit.