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How can EVO sell 2017 k2 poachers for 500

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TMarsh
Posts: 130 - Karma: 683
How is Evo able to sell the k2 poachers 200 less than the K2 website?
Oct 31 2016 2:35PM
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a_burger
Posts: 5240 - Karma: 20,806
marketing deals and wholesale pricing
Oct 31 2016 2:47PM
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TMarsh
Posts: 130 - Karma: 683
cool, so they arn't selling a knock off or anything like that? worse materials
Oct 31 2016 2:51PM
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freeskibum82
Posts: 6355 - Karma: 5,057
its call MAP pricing.

what k2 lists is MSRP. they also tell shops what the Minimum Advertised Price (MAP) can be. Sites like evo use this to make it look like there is a sale even though its that price everywhere.

MAP on the poacher is 499
Oct 31 2016 2:56PM
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freeskibum82
Posts: 6355 - Karma: 5,057
freeskibum82its call MAP pricing.

what k2 lists is MSRP. they also tell shops what the Minimum Advertised Price (MAP) can be. Sites like evo use this to make it look like there is a sale even though its that price everywhere.

MAP on the poacher is 499


this will probably be deleted soon.
Oct 31 2016 2:57PM
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TMarsh
Posts: 130 - Karma: 683
Thank you, Ill delete the thread anyway ahah
Oct 31 2016 2:58PM
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danbrown
Posts: 11939 - Karma: 21,828
evo probably paid a little over half of that per pair. and it probably cost k2 half of what evo paid for k2 to build the ski.
Oct 31 2016 3:08PM
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Mingg
Posts: 13990 - Karma: 49,542
TMarshcool, so they arn't selling a knock off or anything like that? worse materials


Hahahaha



no
Oct 31 2016 4:10PM
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skierman
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Oct 31 2016 6:43PM
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japanada
Posts: 13785 - Karma: 1,956
We sell the poacher flat for $489 I think. With a griffon, install, poles and tune for $625. Gotta stay competitive in todays would with the evos, als ski barn and the like.
Oct 31 2016 7:08PM
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freeskibum82
Posts: 6355 - Karma: 5,057
japanadaWe sell the poacher flat for $489 I think. With a griffon, install, poles and tune for $625. Gotta stay competitive in todays would with the evos, als ski barn and the like.


yea. evo has a physical storefront so they can get around some of the verbal agreements. years ago all the brick and mortar stores banded together at sia to try and stop the big discounts these online dealers give mid season. really tough now a days to keep local ski shops open.
Oct 31 2016 7:44PM
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CB4TSB
Posts: 428 - Karma: 1,221
It's call map vs msrp. Guarantee physical retail shops are selling at the map price as well. For those not in retail MAP is minimum advertise price, they can't/ should be selling below that price until a determined date. After that date all bets are off and you can sell below MAP
Oct 31 2016 7:59PM
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TMarsh
Posts: 130 - Karma: 683
solid.sevenHahahaha



no


Well you do know that at big box stores name brand things that you but are actually manufactured differently, I was just wondering if it was the same.
Nov 1 2016 9:38AM
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freeskibum82
Posts: 6355 - Karma: 5,057
TMarshWell you do know that at big box stores name brand things that you but are actually manufactured differently, I was just wondering if it was the same.


yes. that is true. K2 does in fact make special graphics for big box stores. an example of this is the AMP Strike.
Nov 1 2016 10:24AM
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theabortionator
Posts: 51738 - Karma: 163,438
The skis are def the same. Online places are generally cheaper where smaller places are generally closer to msrp.


I try to buy stuff in shops but they never carry stuff in my size and a few times I was going to order stuff through the shop they didn't want to order it or it was going to take way to long.

I did buy my last pair of boots from a shop though. They happened to have some in my size.
Nov 1 2016 4:19PM
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cobra_commander
Posts: 16909 - Karma: 4,684
In line product should be the same price both online and in smaller specialty shops until around mid February where retailers are free to change prices. Actually small specialty shops are where you can often find inline product for 10% off or so in season since they can do so as long is it is not advertised.
Nov 1 2016 9:47PM
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japanada
Posts: 13785 - Karma: 1,956
cobra_commanderIn line product should be the same price both online and in smaller specialty shops until around mid February where retailers are free to change prices. Actually small specialty shops are where you can often find inline product for 10% off or so in season since they can do so as long is it is not advertised.


Exactly. If it says contact the shop, chances are its cheap as hell
Nov 1 2016 11:30PM
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