Replying to A product to help Ski Patrol - Project Critique
Hey everyone, I had to create a product for my entrepreneurship class and was hoping you would be able to critique my idea.
The problem is that if your friend gets injured, usually they have to be left unattended so that you can find ski patrol. Or if you are by yourself in a remote area, it can be really hard to get assistance quickly (severe case being in a tree well for example).
In order to reduce ski patrol response times and make their lives a little easier, I decided to take a wristband and give it a dual purpose - a lift pass, and a transceiver of sorts. When you are in distress, you press a button on the side of it which emits a signal notifying ski patrol to come to your location. So, rather than leaving your friend by themselves, you can stay with them til help arrives. In the tree well scenario, hopefully they could respond quickly enough to help you out.
I would really appreciate any opinions you guys have, or input - whether it be fears (risks of switching to the product), wants (emotional drivers of purchasing), or needs (rational drivers of purchasing).
Thanks!
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