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MinggWhich one will grow the sport?
Definitely comp skiing- Comps like the x-games reach a huge amount of people who have never skied that may now want to try. How many non skiers are going to watch a ski film?
These past 2 seasons our pass sales have increased significantly. Our learn to ski packages have been selling like crazy too. Maybe its just a "coincidence" that this happened after the olympics, so I won't credit that for the recent increase. But I can almost guarantee the average person learning to ski hasn't seen a ski specific film...
MinggWhich one will grow the sport?
Definitely comp skiing- Comps like the x-games reach a huge amount of people who have never skied that may now want to try. How many non skiers are going to watch a ski film?
These past 2 seasons our pass sales have increased significantly. Our learn to ski packages have been selling like crazy too. Maybe its just a "coincidence" that this happened after the olympics, so I won't credit that for the recent increase. But I can almost guarantee the average person learning to ski hasn't seen a ski specific film...