I'm not actually sure if this is really "cracking down". Seems more like a scare tactic. I couldn't imagine huge corporations sueing a person for 5k, but maybe they'll sue a bunch of people at the same time.
Just thought I'd leave it here so people are informed and aware, in case this is sufficient reasoning to get Netflix or a VPN.
http://m.thump.vice.com/en_ca/words/your-illegal-downloads-are-getting-a-lot-less-anonymous-in-two-days