SessionOnly kids from Ontario and the Midwest give a shit. Burton AK is solid gear no matter what is on your feet.
Not sure if you've actually skied the Canadian Midwest, but there are a lot of skiers that would wear Burton and other snowboarding brands and no one cares.
Especially in rural Saskatchewan/Manitoba, it's way easier to go to your local skate and snow shop and pick up outerwear than to order actual ski brands online (which, more often than not, is the only way to get them up here, especially if you're too young for your own credit card and rely on your parents).
Hell, just the fact that you've found someone else shredding on twin tips is good enough for most people here. Outerwear is pretty irrelevant in the Midwest.