Afterglow arrives at a time when the ski-film industry is stuck in a creative rut. Though Warren Miller’s yearly movies continue to be cultural events—thousands turn out for the film tours each fall—his formula long ago grew stale. Production houses like Teton Gravity Research and Brain Farm Digital Cinema now shoot with the same blockbuster-grade cameras used by big Hollywood directors like James Cameron and Peter Jackson, but everybody is still working from the same script: footage of guys hucking cliffs or skiing spines. “I think people are starting to recognize that they can’t just produce the same bullshit,” says Waggoner. “They can’t just shoot a sunny day anymore.”
Sure WME makes crap but they are making it for the masses, people that ski a couple weekends a year. I'm a skier and I want to watch high quality skiing first and foremost. TGR has been making great ski movies since you were 10.
Be creative and do your own thing but show a little respect.
Besides it's not like filming at night with some lights is some break through. You just got some fancy light suits and stepped up the scale.
http://vimeo.com/7889163 at 1:22
http://www.myadrenaline.tv/jp-auclair-tom-wallisch-night-street-segment-from-into-the-mind-by-sherpas-cinema/
Best of luck to you and your commercials.
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