lands11Drank some last night, it's over hyped in my opinion but still a good beer.
Way over hyped. It got big because they did things a little different(4 pack/ only getting it "local" / setting buying limits) and rich people that came up to visit VT stopped by the store bought it. Took it home NY,NJ,Mass rubbed it in their rich friends faces look at what beer i bought.
"oh you want some? Well that's unfortunate the only way to procure this fine adult beverage is by making the journey north and stopping by a fine artisan craft brewery and buying it from the craftsmen that create the beverage."
Thus creating jealousy among those friends and that made them journey north wasting countess hours in the car and gas to spend 12 bucks for a stupid 4 pack. and now they cant even buy it from the alchemist they have to search it out.
long trail imperial double ipa taste the same as heady topper and doesn't have the pompous vibe around it, and it is easy to get because long trail isnt run by hipster d bags.