Replying to And you thought parks in the US were packed before...

While I do agree that Olympic fever is short lived, I think the impact of having three Americans on a cereal box in a sport that had little public exposure before will generate a lot of enthusiasm. Why are they are on a cereal box? Because marketing works - for various parties involved. I know this has been debated a long time, the impact of the Olympics that is for freeskiing. I think the particular results will have just as much impact as the occurrence of the event. Discuss.