Stay tuned for the official info storm to hit, but we are launching a full line of actual high end outerwear, not just hoodies and t's. The 3 lines of pants, jackets, and insulators have been in development for the past 2 years and are rather high end and targeted to more of a progressive all mountain crowd, so not exactly NS's cup of tea. But the apparel line will be comprised of super light, high end fabrics, using Pertex as our waterproof breathable membrane, with some pretty unique features and designs to help out stand out from the other brands currently on the market. All design and development is done here in Austria by our own dedicated apparel team and production takes place in our sister Arc'teryx's factory so you know the quality and detailing is as legit as it can be.
Two of our athletes have signed long term contracts to ride the apparel: Dana Flahr and Daron Rahlves. Dana left The North Face and Daron left Spyder to do this, so hopefully that gives you an idea of our commitment to create a high quality line of outerwear.
As we roll our more details, I will for sure answer more questions.