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October, 2024

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Stop using Adblock!

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JonasJuhler
Posts: 347 - Karma: 1,351
Quote from MrBishop in another thread:
"Oh yeah bigtime. I mean the ads are basically 95% of the revenue on here. The clothing and donations are cool, but they're a drop in the bucket compared to the ads.

That is one reason we've been establishing revenue share programs with content creators. We've got a great ecosystem going here that makes solid money. We want the people to be able to share in it.

Basically the only way to replace this revenue in a solid fashion would be through subscriptions. Simple subscriptions could give us the flexibility to consider ad-free models, or recoup the losses from AdBlock.

AdBlock on Newschoolers is like pirating ski movies. When you do it, you harm the entity's ability to survive and keep doing awesome stuff. "

They are losing about 80k a year on people using Adblock. So let us just get through the 10 seconds of tampon commercials to keep ns as it is!
May 18 2013 6:44PM
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introvert
Posts: 4718 - Karma: 1,482
It's def possible.
May 18 2013 11:25PM
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CheddarJack
Posts: 5203 - Karma: 7,380
I'm sorry? Do you think it's more or less?
May 18 2013 11:27PM
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Shredsterr
Posts: 2090 - Karma: 6,930
Do you see ads on websites? If so, you don't have AdBlock. If you don't, you do not have AdBlock. I mean, it's pretty complicated, so consider revising the previous sentences.
May 18 2013 11:44PM
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K-Dot.
Posts: 3738 - Karma: 7,667
I thought your math was accurate
May 18 2013 11:46PM
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Bodhisattva_
Posts: 5749 - Karma: 2,009
Classic tragedy of the commons scenario

Each person thinks that them having Adblock on isn't hurting anything, and they aren't willing k sacrifice personal benefit for the needs of the many.
May 19 2013 1:10AM
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gotti
Posts: 4269 - Karma: 4,550
Its also freeriding
May 19 2013 1:21AM
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Mr_Bump
Posts: 689 - Karma: 427
If there was a newschoolers app for iPhone I'd pay 5 bucks for it, sure many others would too. If the site relies on adverts or donations to survive (which is unreliable income) but it is running like a business, then attempts to generate revenue other ways just makes sense. Can you register it as a business and list it publicly?
May 19 2013 7:28AM
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Mr.Sloth
Posts: 5091 - Karma: 13,469
No fuck apps
May 19 2013 8:26AM
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HWW
Posts: 3084 - Karma: 3,436
never used adblock and i'll happily put up with those nasty ads for ns to gain money.
May 19 2013 9:11AM
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followCam
Posts: 1907 - Karma: 446
So the solution to this isn’t to tell people that they can’t use adblock.

If people hate ads, but don’t use adblock, they’re going to get pretty pissed off the site and lower their usage, lowering the income for NS itself.

The problem is that a lot of the banner space uses Google Adsense, so is open to any advertiser that uses the display network to advertise. Hence why you get stupid spammy ads about weight loss etc.

I’m sure people wouldn’t mind so much if it was interesting and RELEVANT ads from Red Bull, or Windells etc.

Solution? Lock down ad space to run-of-site only, that way NS can approve/disapprove advertisers and their adverts. Because we’re all logged in, NS can use cookies to capture the ridiculous amount of data we will be creating about ourselves (viewing certain product reviews etc) and then, if agreed by users, make it open to companies to target users based on this.

Relevance is the key successful advertising.

Another option for revenue is to open the site up to sponsored content. I’m not sure if companies pay for their video/profiles etc.. but sponsored news stories and the like would be a much more effective way for them to advertise and get people engaged.

Pretty sure you’re more likely to get eaten by a shark than click a banner ad...

Just my 2 cents.
May 19 2013 10:01AM
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gyarados
Posts: 1186 - Karma: 399
Turned that shit off for NS, but all others it is staying on
May 19 2013 10:10AM
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.qzyxya
Posts: 1479 - Karma: -26
Agreed 100%
May 19 2013 10:29AM
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Ray.
Posts: 426 - Karma: 443
^
May 19 2013 10:29AM
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TNORTS
Posts: 2076 - Karma: 2,754
I've never seen an ad for vaporizers on ns so I assumed it was based on searches. My bad.
May 19 2013 11:00AM
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Anathema
Posts: 21048 - Karma: 5,061
sick of living in a world of advertisements. you can't watch anything, do anything, or go anywhere without trying to be sold something. even your health is just a business. you go to a doctor's office and what does he do, writes you a prescription for some pills that don't work so he can keep his patient volume high, earning him more income while not having to really assess anything or use his fucking brain. anything you do there's people just trying to get the most out of you with the least amount of time and effort put in.

it's fucking sad if you think about it.

but yeah, back on track here, i don't need to be shown chicks in bikinis on the side of my page to encourage me to buy something. if i want hot girls, i'll go watch porn. if i want to buy something, i'll do it on my terms. strategically placing ads in areas where people commonly misclick so that you accidentally open the page is kind of a petty and sneaky thing to do and i don't like it.

if you want to have a big advertisement on the front page, or have some ads that people can check out in a specific section, fine. but jumping in your face all the time, everywhere you go....... fuck that. adblocked.
May 19 2013 11:04AM
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nagger
Posts: 1576 - Karma: 883
go to a real doctor
May 19 2013 12:31PM
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TOAST.
Posts: 7454 - Karma: 35,722
I use adblock for almost every site, but NS. I wish I could just in the video section though because those are the only ones that really bother me as long as the ads stay in their designated areas and dont come out onto the page.

I agree that having ads everywhere is annoying, but it is either ads or membership fees. If there arnt either of those most people wont bother creating new content for their website since they arn't getting anything out of it.
May 19 2013 12:52PM
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SKIU4EA
Posts: 2387 - Karma: 2,072
well then, ns has made a shit ton off of me.
May 19 2013 1:03PM
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Logey.
Posts: 2996 - Karma: 457
General question. Where does the money they make go?
May 19 2013 1:20PM
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coolflash8
Posts: 3171 - Karma: 2,048
Maybe if ns changed it so that a 15 second ad doesn't take 2 minutes to load I would
May 19 2013 1:26PM
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nagger
Posts: 1576 - Karma: 883
I heard they're saving up for a search bar that works
May 19 2013 1:45PM
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corona
Posts: 12791 - Karma: 32,701
I think this is very wrong.

if they have 25 million page views, and 2 ads per page, that would be 50 million times the ads are loaded.

the ads probably generate about $10/thousand views.

that's $500,000 over the course of a year.


so say 80k of that is lost, so 420k is made in a year. then that means 16% of people use adblock on the site.

which makes sense. overall about 10% of internet users have adblock.


so if NS has 200,000 members, 16% is 32,000.


if you're on NS and using adblock then you're part of the 32,000 who share the loss of the 80,000.



so each person who uses adblock looses the site $2.50/year. averaged over everyone who uses adblock.




so donating $50 means you should be covering your base for 20 years. which kinda makes sense, considering if everyone donated $50 then that would be over 10 million dollars.
May 19 2013 1:48PM
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whoa-dere
Posts: 10596 - Karma: 7,103
hehehehehe

May 19 2013 1:49PM
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Spinoza
Posts: 12763 - Karma: 3,846
I don't think you guys are going to get that math right. Did you account for the fact that ppl on here more might be more likely to use adblock
May 19 2013 1:50PM
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corona
Posts: 12791 - Karma: 32,701
of course that's assuming everyone uses the site equally.

someone like eheath no doubt would loose the site easily 10x more over a year than someone like me if we had adblock
May 19 2013 1:50PM
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corona
Posts: 12791 - Karma: 32,701
assuming the number of page visits is correct and the ad revenue is approximately correct, then 16% of people on NS use adblock.
May 19 2013 1:52PM
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BootySpunk.
Posts: 8148 - Karma: 84
Fine.
May 19 2013 1:52PM
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Byron_tha_gr8
Posts: 4573 - Karma: 14,299
Because it usually doesn't matter. No one cares if youtube or hulu loses some revenue, so no one has taken the time and effort to make a "fake" adblock.
May 19 2013 1:54PM
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nagger
Posts: 1576 - Karma: 883
I bet 3/4 of accounts are inactive and there are also tons of people who lurk this site without accounts
May 19 2013 2:09PM
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Steezy_P
Posts: 3069 - Karma: 2,350
Just turned it off for this domain only! The ads on here never bugged me, it was the dumb ones on the other sites with the dancing old guys when you moused over them.
May 19 2013 2:15PM
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eheath
Posts: 61475 - Karma: 122,089
I think you're under estimating a lot of other members. Just because I have a lot of posts doesn't mean I'm on here more than anyone else. A fuck ton of people surf just as much as I do they just don't post
May 19 2013 2:19PM
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act.resist
Posts: 8875 - Karma: 513
I dont have ad blick but i hate the ones that have an old wrinkly senior transform into a young 20 year old, its so exaggerated its not even funny
May 19 2013 2:40PM
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Mr_Bump
Posts: 689 - Karma: 427
People have this notion in their heads that NS is 'losing out' on cash if people use adblock, like NS was entitled to it in the first place.

Imagine you are paid to advertise for a company in your shop window, but then some guy invents sunglasses which block adverts. They are available for free and about half of people in the street use them. Now the advertisers get angry and start paying you half as much for the adverts. You are obviously upset about this, but you don't run out into the street yelling at everyone who is wearing glasses calling them fucking pathetic and blame them for costing you money. That actually makes you look like a pathetic whiny bitch who shouldn't have relied on shoving shit in people's faces for money.

This is just the world we live in, get mad, let your jimmies rustle silently, be a badass and call Adblock a dick behind his back if you want. But the real reason you're getting your panties in a bunch is because its not as easy to make money as you thought and now you need to do something different.
May 19 2013 8:09PM
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TNORTS
Posts: 2076 - Karma: 2,754
Orrrrr you could support a website that does great things for the sport we all love and spread the stoke.
May 19 2013 8:36PM
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*ninja*
Posts: 2108 - Karma: 1,143
this made me laugh
May 19 2013 8:38PM
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.AR6rider.
Posts: 15976 - Karma: 8,799
No.
May 19 2013 8:43PM
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SFB
Posts: 8895 - Karma: 26,352
agreed skiing can go die.
May 19 2013 8:47PM
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scrambledeggs
Posts: 380 - Karma: -1,291
i love this guy
May 19 2013 8:49PM
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Petey.
Posts: 5736 - Karma: 4,885
Luckily adblock is simple to alter! NS domain excluded
May 19 2013 9:02PM
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TOAST.
Posts: 7454 - Karma: 35,722
Like you are entitled to the contents of this site?

Find me a shop where ad space in a window is the main source of revenue.
May 19 2013 9:09PM
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KingGeedorah
Posts: 890 - Karma: 1,576
NS should be more selective with their ad space. I understand that it's probably hard to find that many ski companies that would want to advertise on here that would generate close to the same amount of revenue, but I actually bought a pair of Bloom pants on sale because of the ads. but Vapeworld and Jumpsport.com aren't getting any more business because of their ads.
May 19 2013 9:09PM
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kung_powpow
Posts: 1990 - Karma: 3,671
I've always thought I get pax ads cause go on r/trees, grasscity, fuckcombustion, etc.
May 19 2013 9:13PM
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iLLbiLLy
Posts: 2865 - Karma: 2,631
haha what! you have no idea what your talking about. If NS is generating any where close to $80,000 per 100 users per year then NS have a ridiculous CPM (cost per 1000 impressions). A very, very good CPM is typically between 10-15$ per 1000 impressions and even if NS was able to get a CPM that good, they wouldn't be generating anywhere close to 80,000$ a year on 100 users).

If that was the case then NS would be a generating close to a million dollars in ad revenue a year, at which point then I would say 80k isn't a huge deal anyways.

It's likely that they are using a CPC (cost per click) model for most their ads anyways (besides maybe the background buyouts?). So if you really want to support NS you need to be clicking on every ad that comes up.
May 19 2013 9:16PM
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eheath
Posts: 61475 - Karma: 122,089
I literally guess and i was definitely wrong, some guy did some math but I didn't agree with it cause he said every member only contributes like $3 a year which is not true at all.


numbers aside, why does everyone hate ads so much? Im very curious to why people throw such a fit about a small space on a web page, that you use for free.
May 19 2013 9:18PM
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scrambledeggs
Posts: 380 - Karma: -1,291
objectifies women.
May 19 2013 9:22PM
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JakeAssBeatClap
Posts: 6673 - Karma: 2,537
This.

I read this thread earlier and actually went to check my chrome preferences to see if I had adblock on or off. It was off and it's been off for every site I visit. There is no need to have adblock on NS, it's completely inconsequential. I don't get weird ads (probably because I don't save cookies or search weird botox, middle eastern dating sites, or whatever else)

NS always runs fine, I never have trouble with waiting for videos or pages to load. At the end of the day the ads actually do more good than they do harm for me. I have seen ads on here for ski companies and clothing companies and I'll actually click the ad.

I don't see why everyone is being little bitches about it. It sounds like simply turning it off could do a lot of good for the site. I'm all for people doing good things and getting paid for them. NS is a good thing and if the operators can make more money by everyone turning off ad block then by all means people should turn off ad block and give back to the site where they spend all of their fucking day on anyway.
May 19 2013 9:23PM
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Rachy
Posts: 4355 - Karma: 2,761
Soooooo

I know how to do this for Safari, which means Chrome should be the same. It will only work with Newschoolers though, so if you want to use adblock, but allow ads on NS, but not actually display them, PM me and I can tell you how.

It's not fraudulent since it has nothing to do with NS and is entirely something you do with your own internet settings.

This will not speed things up though, the ad still downloads, you just don't see it.
May 19 2013 9:29PM
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k-rob
Posts: 14217 - Karma: 2,891
i know nobody read my post from the last page, but it's still there.
May 19 2013 9:49PM
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iLLbiLLy
Posts: 2865 - Karma: 2,631
Could easily write a browser extension for chrome and firefox to execute some simple jquery. I'm not going to take the time to do it tho. Ads aren't a huge deal, most of the ones are NS are at least relevant.

$(document).ready(function(){
$("#right_ad").hide();
$("#ad_big").hide();
//do the same with the other ids.
});
May 19 2013 9:52PM
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