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October, 2024

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Dove does it again with a great marketing experiment

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theBearJew
Posts: 10951 - Karma: 15,633


Great video. Would watch again.
Apr 16 2013 11:25AM
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CrotchKiller
Posts: 9037 - Karma: 6,943
very interesting
Apr 16 2013 11:42AM
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Phil-X-
Posts: 7205 - Karma: 14,399
Very cool and sick idea but its obviously fake. The drawer knows which picture is supposed to look good and which ones bad, he emphasizes attractive features in one, and ugly features in the the other
Apr 16 2013 11:46AM
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Bumblesteeze
Posts: 3092 - Karma: 748
Dove for men bodywash is the best.
Apr 16 2013 11:57AM
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CheddarJack
Posts: 5203 - Karma: 7,380
It never said that for sure, but the message of the ad still holds plenty of water either way.

Thanks for the share OP, that was cool
Apr 16 2013 12:01PM
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yuck
Posts: 8384 - Karma: 2,090
maybe the people advising for the second drawing are all just being polite, and the women describing themsevles are just being honest.

Apr 16 2013 1:27PM
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treecery.
Posts: 1375 - Karma: 148
best body wash out y'all hear me namesayin?
Apr 16 2013 3:35PM
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nagger
Posts: 1576 - Karma: 883
the yellow one is so fuckin good
I like the green shampoo too
Apr 16 2013 3:47PM
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saskskier
Posts: 4774 - Karma: 10,005
I love that while dove promotes the beauty of every woman, the company that owns it, Unilever, also owns axe, a company that promotes the objectification of women like no other.

Good times.
Apr 16 2013 3:51PM
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theBearJew
Posts: 10951 - Karma: 15,633
Dont you just love marketing...
Apr 16 2013 3:56PM
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