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What are the thoughts? Most iconic or recognizable ski brand logo? Preferably a brand that makes ski stuff either only or primarily, not something like oakley which caters to a global market and provides a huge range of action sports products.
Ok I know what you mean, I meant in a more public scenario it's pretty unknown aside from the small group of Jiberish customers stemming out of the Lohi, Vault, and Armory shops. For example, your dad wouldn't know what Jiberish/J Crown is unless you told him. K2, Salomon, and Rossi is a different story...virtually any skier over the age of 15 knows those brands to some degree.
But all the other brands aren't skiing only. I saw an old dude rocking some magic j's at my hill the other day. Old gapers might not know about armada but damn near everyone else does. Hell i even see snowboarders wearing armada outerwear every once in a while
this. no way its anything associated with freestyle skiing (read: armada, line, jiberish, etc.). freestyle skiing is a tiny sport most people dont even know exists, even among other skiers. the most recognized brand probably is rossi, from nearly every winter olympics, a couple james bond movies, and one of the most frequently purchased brands in the sport. my dad had no idea what the armada sticker was on my car, but hes been shredding since he could walk on k2, rossi, and head skis.