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KilaTsunami
October, 2024

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Turning the negative media machine into your bitch? Why not!

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Huck_Norris
Posts: 11487 - Karma: 18,627

These guys are freakin' smart.  That is all. 

Sep 27 2012 11:44AM
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crieschl
Posts: 644 - Karma: 108
A case of any press is good press?
Sep 27 2012 11:52AM
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PASKIINGSUCKS
Posts: 9097 - Karma: 777
Guerilla Marketing at its finest. Genius.
Sep 27 2012 12:03PM
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theBearJew
Posts: 10951 - Karma: 15,633
Holy shit thats awesome. Absolute genius, hats off to their PR department.
Sep 27 2012 12:09PM
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Spinoza
Posts: 12763 - Karma: 3,846
Badass. But genius I dunno,, it seems like these simple things are just sitting there waiting for someone to stumble upon them
Sep 27 2012 12:19PM
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theBearJew
Posts: 10951 - Karma: 15,633
From a PR standpoint its genius. IMO at least. They were able to get 3x the media coverage and increase sales by 32% and it only cost them twigs.
Sep 27 2012 12:21PM
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little1337
Posts: 8239 - Karma: 47,810
Genius!
Sep 29 2012 4:14PM
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POW-WOW
Posts: 1464 - Karma: 46
Very interesting, haha I can't believe the guy who called "I found a twig in my box, what're you going to do about it?"
Sep 29 2012 4:22PM
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baethoven
Posts: 4953 - Karma: 332
People are so whiny!

That was brilliant though. It's like the perfectly planned marketing troll.
Sep 29 2012 4:29PM
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profa_212
Posts: 8879 - Karma: 35,677
Lol that's so smart.....I bet whoevers idea that was is sitting on a pretty good sized bonus check right now!
Sep 29 2012 4:50PM
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Flacko
Posts: 1495 - Karma: 788
ya really what a fuckhead, some people are just out to sue.
Sep 29 2012 4:58PM
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the.cheat
Posts: 2859 - Karma: 171
I can't believe people would bother to complain about a twig in the box when they're all in nice little glass bottles. That being said, that sure worked.
Sep 29 2012 6:35PM
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B.Aussie
Posts: 5852 - Karma: 4,531
That is amazing. Such a great idea.
Sep 29 2012 8:45PM
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Masta_Baka
Posts: 649 - Karma: 162
i can only imagine the guy at the marketing meeting proposing that idea. Hey guys lets put twigs in our box it will be awesome...
Sep 29 2012 9:05PM
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Mr.LemonPie
Posts: 4100 - Karma: 1,625
We had loads of twigs in the boxes at work...Kinda got annoying.
Sep 29 2012 9:09PM
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Smuffy
Posts: 4686 - Karma: 3,408
That was excellent! Really made me wanna drink some cider too...
Sep 29 2012 9:39PM
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