We know how important brands are to skiers, hell we see all out wars in the forums over who's brand is better for x or y reason, or sometimes no real reason at all. We've got people with companies' logos for icons, and even bitching when companies change their logos, NS included. We try to partner with companies we know you as the community will respond well to, and work with companies to put together ads that won't send you running for an ad blocker.
Well, we need some help here to figure out how to do this. We spend hours pouring over forums and comments, but let's get some real numbers behind it. The survey focuses on how you identify various brands, and how specific features of a brand's image influence how you buy. Simple as that. We are asking everyone to take a couple minutes and run through this survey, and because we know you need incentives, we'll give one random survey taker a pair of skis (TBD) when its all done!
http://www.surveymonkey.com/s/NXF2XFR
Thanks for taking the time everyone!
Newschoolers Staff
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