Just wanted to make a thread about the recent changes of my brand Eastern Collective, formally known as EC Headwear. I began EC roughly over 6 years ago crocheting beanies, and with the support of Newschoolers.com the brand has been successful over the past few years.
Branching into new products over the years, I began to feel restricted over the brand name. Eastern Collective came about by staying true to my East Coast roots, but through this brand have collaborated with skiers, brands, shops, and the community as a whole across the whole world.
I am looking forward to branching into new projects over time. Don't worry through EC is staying true to it's followers and will have over 30 new beanies this coming winter season along with other apparel and accessories.
Just wanted to let the community speak their mind, and I wanted to personally thank all of you for your support over the years.
http://www.easterncollective.com
http://wwww.facebook.com/EasternCo
http://www.twitter.com/EasternCo
If you missed the article on the frontpage, check out the new video series White Frames featuring myself and everything about Eastern Collective.
White Frames: Eastern Collective from Matt Benedetto on Vimeo.
THANKS!
