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Snowboarding is becoming a monopoly...

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ThisAngelicRage
Posts: 8681 - Karma: 54
here's an article from the Burton site-

Burlington, VT – Four Star Distribution has agreed to sell all four of its snowboard brands to Burton. Both parties have agreed on terms and are in the due diligence period of the acquisition, which is expected to be complete by August 15th, 2004. Four Star’s brands will stay on the West Coast but will move from its current location.

The acquisition represents a new day for Burton to add to its existing portfolio of brands, which includes Burton, Analog, Gravis Footwear, RED Helmets & Impact Protection and Anon Optics. “We feel that the acquisition of Forum, Special Blend, Jeenyus and Foursquare presents an excellent opportunity to reach out to a company that has great brands and a strong consumer following, but has not been able to reach its market potential,� said Laurent Potdevin, Burton’s President. Markus Bohi of Four Star Distribution went on to say, “Selling off these brands is a very difficult decision for the company. We felt that we needed to concentrate on C1RCA’s footwear and apparel business in order to be successful in the long-term. Over the years, we have been approached many times about selling these brands, but the fit and timing never worked. The timing is now right, and we could not place the brands’ future in better hands than Burton, the clear global market leader.“

“I think I speak for all of us at Burton when I say that we have gotten tired of watching ski companies buy up snowboard brands,� says Jake Burton, founder and owner of Burton. “Forum is a company we have always respected, and it is a brand that needed to stay in the hands of snowboarders. We will do our best to see that Forum and its sister brands continue to grow and develop.�


I hope this doesn't happen to skiing.





-Lauren


Lauren and Ella: together changing teenaged boys lives since 2001.

THE FIST OF FURY
Fistin' Mad Bitches!

This is one voice not to forget:
'Fight every fight like you can win;
An iron-fisted champion,
An iron-willed fuck up.'

Skiing's not a sport, it's a lifestyle.
Jul 15 2004 7:07PM
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CanadianSkiGod
Posts: 2281 - Karma: 10
I couldn't care less since I don't snowboard, but I don't think it'll happen to skiing until it gets remotely as popular (which will take a long time).
**********

'Families is where our nation finds hope, where wings take dream.'

'I understand small business growth. I was one'

-Dubya!
Jul 15 2004 7:10PM
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J.D.
Posts: 21362 - Karma: 5,142
What newschool ski company would actually be capable of buying up all the other ones? There is no Burton in this sport... Line's the closest thing we've got, and that's not gonna happen. Salo and Rossi? I don't know...I guess one of them could buy up all the small companies.

------------
In a haze
A stormy haze
I’ll be around
I’ll be loving you
Always
Always

Here I am
And I’ll take my time
Here I am
And I’ll wait in line
Always
Always...
Jul 15 2004 7:12PM
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lanks
Posts: 12544 - Karma: 73
they're right in the sense that it's good for snowboarding that those independant companies didn't fall into the hands of salomon or another european ski racing company. but still...


-Joel

'If Jesus were here, he would command you: stop being and idiot.' -EastCoastPride
'There should be an International ''Slash Your Neighbors SUV Tires'' Day' -con_cept
'I figure excessive drinking got me into this mess, excessive drinking can damn well get me out of it again.' -J.D._May
Jul 15 2004 7:13PM
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ATLANTASKI
Posts: 6009 - Karma: 11
burton also owns ronin which is gonna start sponsering skiers. but burton owning all that is ridiculous
NINTHWARD-ITS A SKI COMPANY, BITCH!


WORLD FREERIDE CAMP SESSION 3 BIOTCHES

I respected the guy until skibrdginbitch was telling me how she 'dated' him for her two weeks at camp. Hahaha god, I dont know whether to feel worse about skibrdginbtch being an idiot, or TJ and his new batch of STD's- dspin7x
Jul 15 2004 7:16PM
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ThisAngelicRage
Posts: 8681 - Karma: 54
it's hard for me to have an opinon on, a company coudl expand like burton did, and a lot of there expansion with the new entities like ananlog, anon, gravis etc have all be within the past few years. i am all about expanding things but what if this stuff were to happen.





-Lauren


Lauren and Ella: together changing teenaged boys lives since 2001.

THE FIST OF FURY
Fistin' Mad Bitches!

This is one voice not to forget:
'Fight every fight like you can win;
An iron-fisted champion,
An iron-willed fuck up.'

Skiing's not a sport, it's a lifestyle.
Jul 15 2004 7:16PM
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CanadianSkiGod
Posts: 2281 - Karma: 10
Salomon is pretty freakin huge, especially after the Adidas 'merger'... eventually if skiing becomes really bigger it COULD, start buying the smaller companies.
**********

'Families is where our nation finds hope, where wings take dream.'

'I understand small business growth. I was one'

-Dubya!
Jul 15 2004 7:19PM
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ShitSlam3
Posts: 36 - Karma: 10
I personally like candyland better than monopoly.







_______________________--__--__--__
You know what? shut the bad word up
Jul 15 2004 8:00PM
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ATLANTASKI
Posts: 6009 - Karma: 11
HA saloman merged with adidas. that must be why douglas is using adidas gogs! it all makes sense now. salo also owns arcteryx
NINTHWARD-ITS A SKI COMPANY, BITCH!


WORLD FREERIDE CAMP SESSION 3 BIOTCHES

I respected the guy until skibrdginbitch was telling me how she 'dated' him for her two weeks at camp. Hahaha god, I dont know whether to feel worse about skibrdginbtch being an idiot, or TJ and his new batch of STD's- dspin7x
Jul 15 2004 8:34PM
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b-ladd
Posts: 2300 - Karma: 48
doesnt rossi own dynastar, or the other way around?
===================

fear makes it fun

Before 1954, when the United States was in the middle of the Cold War, the pledge did not include a reference to God. In adding it, members of Congress said they wanted to set the United States apart from 'godless communists.'

member of the association against clubs

newschoolers.com. giving YOU something to do
Jul 15 2004 8:38PM
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huckster989
Posts: 2147 - Karma: 12
well K2 owns something near 30+ companied that range from shoes to skis to ride to olin to Brass eagle. But it seems kinda lame to have burton own damn near every snowboard it'll be interesting to see what this does to innovations in the industry
the magazine is called 'POWDER' cool! - my stupid non-skiing friend
Jul 15 2004 9:49PM
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ThisAngelicRage
Posts: 8681 - Karma: 54
^probably nothing. burton should be spending time and money improving their own products, not buying out other companies and turning all their stuff in a low quality high priced shit.





-Lauren


Lauren and Ella: together changing teenaged boys lives since 2001.

THE FIST OF FURY
Fistin' Mad Bitches!

This is one voice not to forget:
'Fight every fight like you can win;
An iron-fisted champion,
An iron-willed fuck up.'

Skiing's not a sport, it's a lifestyle.
Jul 15 2004 9:52PM
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Jib_This
Posts: 8272 - Karma: 9
'won't happen in skiing'?!?

Just wait, it will.



Freezy deletes all my posts because he doesn't like me, so I suggest you message him to make him stop.
Jul 15 2004 11:36PM
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beefbud
Posts: 3323 - Karma: 13
i started skiing then switched to boarding for 2 years. Today i bought new skis and boots and im gonna sell my snowboarding shit. nothing's better than skiing

Jul 15 2004 11:40PM
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mIxtress
Posts: 263 - Karma: 10
crazy. next thing you know, they'll start their own damn mafia and take over the fucking world. *i like candyland too
...taste the rainbow
Jul 15 2004 11:44PM
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jksl
Posts: 12727 - Karma: 854
atlantaski, ronin isn't it's own company that's owned by burton like analog.
it's just one of the 3 outerwear lines that burton produces, one is Burton, then Ronin and AK, they aren't serperate companies

Jeff
Poniverus
Jul 15 2004 11:54PM
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QuickFlash7
Posts: 718 - Karma: 10
i think salomon could definately do it if they wanted to



dont worry about what i can or cant do, worry about what you cant do to me
Jul 16 2004 10:56AM
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EC-Tom
Posts: 2572 - Karma: 12
won't happen, and if it does, damn. I like the smaller companies....fuck the corporations


-Tom

'oh but i'm so drunk. so happily have you independence day. woo.' - asac
Jul 16 2004 11:01AM
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freezed
Posts: 12973 - Karma: 500
it is already happening in skiing...huge european conglomerates own tons of companies, but that doesnt mean too much. volkl is owned by k2, but they still are independent of k2 and make their own skis and do their own r&d. the difference is they are financed by a different corporation.


ill be super rich and own mt.hood and let everybody from ns ski for free... except freezed
-hoodratz47
Jul 16 2004 11:02AM
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QuickFlash7
Posts: 718 - Karma: 10
i didnt say it was gonna happen, just that it could



dont worry about what i can or cant do, worry about what you cant do to me
Jul 16 2004 11:02AM
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SkiUnit03
Posts: 3597 - Karma: 114
i hope line doesn't sell itself to a bigger corperation in the future. damb





go listen to some emo. those whiny guys feel your pain. -linemaverick5...
Jul 16 2004 11:42AM
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ATLANTASKI
Posts: 6009 - Karma: 11
line and 4f and armada and DEFI SKIs wont be bought out. unless sterbenz or levinthal or T get really fuckin greedy or the board that runs the company does itll stay a rider owned company and i dont think any of those guys would let that happen to skiing.

but im sad because jeenyus snowboards were sick.

i always hoped theyd make skis...........
NINTHWARD-ITS A SKI COMPANY, BITCH!


WORLD FREERIDE CAMP SESSION 3 BIOTCHES

I respected the guy until skibrdginbitch was telling me how she 'dated' him for her two weeks at camp. Hahaha god, I dont know whether to feel worse about skibrdginbtch being an idiot, or TJ and his new batch of STD's- dspin7x
Jul 16 2004 11:49AM
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KAF
Posts: 863 - Karma: 11
Salomon and Adidas did not 'merge.' Adidas bought Salomon for Taylor Made, Adidas could give 2 shits about Salomon. They needed something to compete with Nike's golf line and the easiest way of doing that was to buy Salomon. No 'merging' occured.

As far as the topic goes, I guess ELAN won't be making Forum and Jeenyus boards anymore.
Jul 16 2004 11:50AM
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KAF
Posts: 863 - Karma: 11
Line already sold itself. They are owned by Karhu, the cross country ski company, but all day to day decisions are still made by levinthal.
Jul 16 2004 11:54AM
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hoodratz47
Posts: 12020 - Karma: 9,475
YEAH


RRRRRAAAAZZZZMAAATAAAAZZZ
Matty Jeronimo: maybe he will give us magic fairy dust
Matty Jeronimo: skiing fairy dust of course
Jul 16 2004 12:48PM
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westcoaststyle
Posts: 4057 - Karma: 31
good. video gangs was a terrible movie.
and there is no monopoly. there are a gillion other shred companies out there.
___________________________________________________________________
sometimes when im running water to wash dishes or something, i think about how lucky i am to have such simple access to running water and how some people will never know such a simple pleasure.

then i let it run for awhile, just because i can.
Jul 16 2004 1:21PM
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ThisAngelicRage
Posts: 8681 - Karma: 54
I love video gangs.





-Lauren


Lauren and Ella: together changing teenaged boys lives since 2001.

THE FIST OF FURY
Fistin' Mad Bitches!

This is one voice not to forget:
'Fight every fight like you can win;
An iron-fisted champion,
An iron-willed fuck up.'

Skiing's not a sport, it's a lifestyle.
Jul 16 2004 2:01PM
0 0
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westcoaststyle
Posts: 4057 - Karma: 31
ya, i love repetative movies too!
___________________________________________________________________
sometimes when im running water to wash dishes or something, i think about how lucky i am to have such simple access to running water and how some people will never know such a simple pleasure.

then i let it run for awhile, just because i can.
Jul 16 2004 3:26PM
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CanadianSkiGod
Posts: 2281 - Karma: 10
KAF, that's why I put 'merger' between thingies (' and ', I don't know how you call that in english), I agree Adidas doesen't care about Salomon. But in the future if skiing (newschool) grows into a huge market (it only took 10 years or so for snowboarding), Salomon will probably the biggest company. Things could radically change though (bankrupcty, etc.)

Oh and Rossi does owns Dynastar (I think?). Some people say Dynastar stands for Do you need another ski than a rossignol (or something like that), but that's bullcrap.
**********

'Families is where our nation finds hope, where wings take dream.'

'I understand small business growth. I was one'

-Dubya!
Jul 16 2004 3:50PM
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Logchucker
Posts: 1508 - Karma: 16
Actually this may be good for snowvboarding. The baclash against Burton may be hard, giving smaller companie(like Terje's who left burton durong this deal), never summer, academy and others more business. As long as there are mountains and skis though I aint too worried
The smart man does not know everything, rather the smart man admits when he knows nothing.
Jul 16 2004 6:31PM
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fizzlefry
Posts: 4662 - Karma: 15
Jake Burton is going to be one rich dude.
Jul 16 2004 8:23PM
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gambino500014
Posts: 6882 - Karma: 12
wow, thats not good, i dont think i can look at forum and jeenus the same now, even tho you wont be able to tell the diffrence at all probably, its just the fact that there now owned by burton.........
-Nick Iwanyshyn
_____________________________________________________________

Breathe And Stop at Theory-3.com
Jul 16 2004 9:05PM
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Snubluck
Posts: 2192 - Karma: 11
holy shit, they own forum now?

-at least you went down naked-

no i figured it out when he over shot the bowl and shit on the back of the toilet. then he signed my beanie.-Hoodratz47 in response to being in the same public bathroom with mike wilson
Jul 18 2004 12:57AM
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$1080PLP$
Posts: 4382 - Karma: 12
Not Monopoly but damn thats a hella big investment on burtons part. i underestimated their pull in the boarder market.

.:l[Tyler]l:.

When I was 15 i found a mole on my neck and i knew then that I should try to make a living skiing... - Eric Pollard
Jul 18 2004 1:06AM
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con_cept
Posts: 1752 - Karma: 10
WHAT!?!?! Video Gangs was tite shit. I can watch it over and over... which is more than I can say about most ski movies.

Lauri Heiskari's segment was the best non-backcountry segment I think I've maybe ever seen (in either of the sports).



------------------------------------------------------
And I'm a pacifist / So I can fuck your shit up
------------------------------------------------------
Unfortunately the mainstream media is just about as one-sided as Micheal Moore is anymore. With the exception of Fox News, they're a little better.
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Jul 18 2004 10:57AM
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KAF
Posts: 863 - Karma: 11
CanadianskiDude, no worries man.

Jake Burton, whose last name happens to be Carpenter, already is one rich dude. He spent the past year, crusing around the globe riding wherever he felt like. That would be the life. When you have done as much for a sport as he has, you can do those kind of things.
Jul 18 2004 12:13PM
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KootenayGuy
Posts: 1075 - Karma: 10
Corporate conglommery and market meglomania
-Destroy into oblivion-
Jul 18 2004 5:18PM
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westcoaststyle
Posts: 4057 - Karma: 31
lauri and eddie walls segments were the only good ones.
___________________________________________________________________
sometimes when im running water to wash dishes or something, i think about how lucky i am to have such simple access to running water and how some people will never know such a simple pleasure.

then i let it run for awhile, just because i can.
Jul 18 2004 7:16PM
0 0
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