well some people do.
The main thing is, non-competitive riders are going to be harder to market and gain exposure for their sponsors. Big competitive skiers are relatively easy to throw contracts at because there is a larger audience and more varied demographic. Edit riders are very niche. Segment riders not so much, but that is still tough to do for most. So to be fully hooked up on just edits alone requires skiing that is above and beyond what is being done by most riders, or something that is completely unique and can get attention. Wannabe bandanna wearing rail shit just doesn't constitute anything that is truly distinguishable. Yea, it is semi-decent and may lead to shop hook ups or a little flow, but let us not blur the distinctions and get caught up in platitudes such as the one you spat out.