i heard from a fairly reputable source (my buddy's cousin is one of the top organizers for the olympics and has been for the last 2 or 3 games) that WME produced part of the opening segment of the opening ceremonies.
the part WME is allegedly involved in sounds actually pretty cool as far as these things go. the shot supposedly starts with a snowboarder at the top of whistler and there is pre recorded footage of him riding all the way down and then it cuts to a live shot of him entering the stadium and hitting a huge jump, going through the rings as pyrotechnics go off.
does it matter to you if WME was involved? will you still watch it regardless?