Resort Update annoyance

I have seen this a few times while looking for open resort in the East Coast. But every time I look for info, I keep getting these annoyance twitter messages. Best example: this Jay Peak update. There are no updates, no picture referrence and no explanation. I get pissed off because the update was bogus rumors by a 3rd persone on twitter or facebook.

So, my idea is to make REAL updates. More than 2 lines with maybe a picture backup to prove the update should be the manditory. Plus, a link shoud be available to prove the update.