As a counterpoint against your all out tear on their business, I will say this: You want transparency? Do you know how retail works? Say they produce a hoody in China (where about 75% of textiles sold in the US are made, along with India) at a rough cost of $35, which is fairly reasonable given the low production volume, along with their fabric, printing, and detailing. Now this hoody is sold to a store for a wholesale price of $45...and the store sells it for double on average...so $90, and Jiberish's profit there is $10. Tell me they are trying to scam the customer and make away with the loot! This is not a racket. Much bigger soft goods companies get away with cheaper price tags because of their massive volume and production, and this is what makes Jiberish stand out- They AREN'T Quiksilver or LRG, not every kid at the mall has their stuff. Sure it may appear as though they are competing at that level for a consumer's dollar, but that isn't the real case.
This is also a company that is deeply rooted in skiing. They give a lot back by supporting a talented team, and invest in video projects, art, events and music. I can also tell you from personal experience that they are extremely passionate about their quality and their customers, and are improving on that on a yearly basis. And I think that alone is a big for their current and continued success.
