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First off, I would not wear them, nor do I think they look cool.
I read this:
wow I am really not stoked that
Jon is trying to market his goggles to "the guy driving his SUV to the
mountain." The lifties are often the core skiers, the ones doing the
job out of pure love. They are not people on week long vacations who
can drop 230euros on goggles.
Saying your gonna incorporate skiers who are rookies that make less
then $10,000 a year and then trying to sell your goggles in airports to
the upper-upper class are two very contradicting ideas. To me, this is
the epitome of 'selling out'
I have just lost a bunch of respect for Jon.
How can you say that? Jon has done more for skiing than anyone. Period. From JOI, to the NAO, to JOSS, Jon has been here for the Newschool crowd since day one. This guy works his ass off so that your sport, skiing, can continue to evolve and go in a postitive direction.
YNIQ is a dammnnn good idea. Jon is a consumate businessman, and if you don't believe that look at his lambos. If starting a company with a good business plan is selling out to you, I suppose Tanner Hall is a sellout, because he makes high end park skis. Jon doesn't have to do jack shit for rookies or amateurs, and he is one of the few pros that is really giving back to the freestyle skiing community. Instead of bashing Jon because he is starting a high-end goggle company, you should applaud him for doing so much for the skiing community.