I've worked in a "not so core" shop before, and there's a reason why you only get "bigger companies". Because in most cases, in a shop that isn't specific, the parents are buying the gear, and most parents don't know armada, coreupt, line...etc
Easy sellers are K2 Silencer and Extreme, Rossignol...like the S3 (great value) and you may be able to get some scratch ghettos or other on close out from last year, Salomon Suspect or even the Threat.
The Volkl Wall is sick, but tend to be a bit pricey. But they have an interesting package price with a marker binding set-up.
Don't forget...if you're selling bindings...order wide breaks, because most standard bindings don't fit. If you want a good binding that sells as a good package with twins...It's the Tyrolia LD12...it might be called the Head LD12 now, but ask your rep. They often don't list that binding on pricelists but make tons of them, and widebreaks can be ordered separately.
Otherwise, rossi makes 2 freestyle bindings already with widebreaks...one is the axial version (199$ canadian), the other is the axium (119$ CDN)
If you could get hold of some DVD's to play, it helps spark a little interest. I still can't believe the amount of people who still dont know we can land backwards!!!!