Replying to Newschool Discount?!?!

I went to the sign of the skier in Toronto and i was gonna buy some skis and i asked if they had any discounts and hte said it was only for racers. (racer's discount card) that shit is so gay! Why cant newschool skiers get discount for bringing a face lift to such an ahsome sport. How are people supposed to get interested in this 'new' sport if prices are gonna be so high? what do you think? any else heard of this type of discount?