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March, 2025

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What do YOU want to see in Ads

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Line_Skis
Posts: 1998 - Karma: 37,873
This is just a little focus group question for you guys/gals. Obviously we need to promote our brand, products and riders in our ads but what do you guys like to see in ads so they're less annoying, entertaining and make you happy. We have a good amount of ad space on NS and I'm hoping to get some feedback of what styles, messages etc you like.   Discuss.....
16 years ago
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currentwestman
Posts: 3292 - Karma: 330
i liked the one that was like

"your tall"
"your not"
"i love you"
"don't say that"

with LJ and some one else, i forget. maybe will wesson?
16 years ago
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KarmaInitiative
Posts: 2028 - Karma: 174
sexy girls
16 years ago
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jedi.Jim
Posts: 1133 - Karma: 13
I like to see what happens behind the scenes/real life of the athletes and people who make the skis. It's important to me to know that the people behind the skis are chill and want to help you, and not just sell their products. If you could somehow put that into an advertisement I would like it, as much as I don't like advertising.
16 years ago
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nkinsman10
Posts: 1088 - Karma: 45
ones that relate to skiing...
16 years ago
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yellav
Posts: 10056 - Karma: 1,215
your ads seriously rock dont change them at all please
16 years ago
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Ryno
Posts: 31125 - Karma: 336
I know its going to sound cheesey coming from me but IMO you guys should team up with NS more and do more contests to give away some gear. Don't lump all the prizes into a winner-takes-all-draw though, spread the wealth around a little and get everyone stoked on the brand.
16 years ago
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[bryan]
Posts: 483 - Karma: 26
hot frickin chicks
16 years ago
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skodeo7
Posts: 14950 - Karma: 9,263
Honestly--not trying to be a kiss ass or anything--but I've always thought Line's ads are some of the best on NS if not the best.
16 years ago
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Bloc_chain
Posts: 26051 - Karma: 4,433
i would like to see some ads with eric in them. maybe something like him doing a painting with a pair of skis next to him
16 years ago
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ECfreeski3
Posts: 12019 - Karma: 126
i cant tell if youre being sarcastic, but (not to be a douche but) we've seen that like 15 times in the last 8 years
16 years ago
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Rogge
Posts: 5773 - Karma: 3,930
to be honest, the Line ads are the only ones that interest me because they usually lead to an interesting story. I feel like your approach to NS advertising is simply a different way of managing a team update. You make a cool little flash ad with a catchy slogan ("LJ Wins CASH" or whatever) and then I click the ad because I'm interested in seeing the story. Occasionally, I'll poke around and say, "Gee, I wish I knew someone at Line that could hook me up with a pair of skis, JOSH" and then I'll go about my day.


Oh, and just kidding about the "pair of skis" part...

...unless you want to send me a pair because you know I'll rock Line harder than any other member of the media, JOSH! If that's the case then go right ahead!

:-)
16 years ago
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Fish_Sandwich.
Posts: 9108 - Karma: 16
Ya, this.
16 years ago
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SHastatahoe
Posts: 3414 - Karma: 20
Do what you are doing, but unexpected cuts to hot females shaking their ass' dripping in champagne could'nt hurt.  Just throwing it out there.
16 years ago
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inactive
Posts: 4772 - Karma: 97
i agree
16 years ago
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rj.
Posts: 3323 - Karma: 28
ya, i agree
16 years ago
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no_steeze
Posts: 23992 - Karma: 4,273
please don't change them, i love the line ads, it's the rossi ad that needs to change.............
they're so random and funny and they always lead to good stories
16 years ago
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Pippin
Posts: 4846 - Karma: 661
Haha you so would..

I like how you guys gave respect to LJ after his win at RtoR which was pretty cool, i really don't you guys have problems with marketing, just keep doing what you are doing.
16 years ago
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Peter.
Posts: 23796 - Karma: 13,018
+1
16 years ago
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Chronic_
Posts: 1730 - Karma: 1,603
if you guys could improve your marketing technique anymore everyone else would go out of business. but that wouldnt be good. so just keep doin what your doing haha
16 years ago
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Static
Posts: 8588 - Karma: 4,098
take a hint from boone and sex em' up
16 years ago
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eurotune2
Posts: 1450 - Karma: 10
i think you guys are doing an awesome job with your ads already, but if there could be more of something it would be the above... showing some people involved with the design/production etc.


and by the way its awesome how you guys come right to the center of your sales to ask our opinions and get our feedback, major props keep it up

...i sound like such a kiss ass ha ha
16 years ago
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mellifluous
Posts: 1682 - Karma: 68
hahah yeah that one was entertaining
16 years ago
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MAC.D
Posts: 5654 - Karma: 345
i double agree
16 years ago
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mBall
Posts: 1690 - Karma: 2,827
I really think that when your advertising a ski you can see good clips of it in action and people having fun on it.... you guys already do it so yeah....
16 years ago
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Coter
Posts: 659 - Karma: 31
I personally believe what if you have some type of promotion in the ad will always attract customers...

EX: Win a pair of LINE skis...35% off...Free Tishirt..Free hoodie..etc..you get my drift...

I am a marketing student..accentives and promotions will always attract the customers..we all want free stuff..or atleast try..these ads will promote people to view the LINESKIS website..and then they will see the fair price of sks..apparel etc..on the site..


i think this will give you more website views, hits which can generate more advertising which = more profit..

Lates, thats my $0.02
Pav
16 years ago
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tomahawk
Posts: 2006 - Karma: 53
NUDIES!!  or free bees and mad discount specials.
16 years ago
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~Joe~
Posts: 2631 - Karma: 57
BEWBS!!!!!!! Bright colors, good photos, discounts, specials, bulk orders and more bewbs
16 years ago
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cashdebt
Posts: 2383 - Karma: 349
ya. The free stickers from level interested me and thus i clicked
16 years ago
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QuazBotch
Posts: 3909 - Karma: 223
Demo day dates! I've been to your website and read all about the skis. I've seen videos of pros doing all kinds of sick stuff with them. I've been to my local store but they don't carry Line or demo twintips or whatever. How else are you going to get me to drop $600 on Elizabeths if I'm still hesitating? Tell me when I can try them out!

I'm pretty sure you can target certain regions through whatever ad network NS is using. Take advantage of that, and see if you can target ads promoting demo day dates at a resort to the region surrounding it.
16 years ago
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CoolioDude
Posts: 907 - Karma: 57
naked bitchess
16 years ago
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MatRich
Posts: 4789 - Karma: 1,814

dont go check out the line website.... I did !

adds like that rock! I love the sarcasm and just funny things get my attention. line is the only add I enjoy and actualy click on because their so damm fresh. its not any bullshit like putting a cute animal or hot girl... no slogans just good advertising and of corse a good product.. line keep on keepin on

16 years ago
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Rogge
Posts: 5773 - Karma: 3,930
Fo Sho!


Jay Lev, come back to West Mountain. You were on the front page of the Post Star's Sports Section rippin' up ski boards. Bring the pain!
16 years ago
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bananas
Posts: 1419 - Karma: 160

claim lol

awww f*** i lost the game!

16 years ago
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