Its funny how certain numbers appear to be cool from time to time in our industry. Certain numbers come to represent styles, attitudes and groups. 8 - 10 years ago the number 13 was dominant in ski culture. Poor Boys Productions, Team 13.com, come to mind. Today it seems 9 represents the gangster movement. Ninthward, 4bi9, block 9, etc. What is it about these or any other numbers that seem to define a generation of skiers?