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This is the focus of my master thesis, and I would really appreciate your help.
Basically, my research challenges current theory about lead users (those who are ahead of an important market trend), who supposedly could mainly just be used for product development. My research looks into the freeskiing market, who is thought to be far ahead of theory in respect to user activities in organizations. Help me get an overview on the value and activities of user knowledge. Imagine if user knowledge is as valuable as theoretical knowledge. Imagine how much organizations will appreciate you skiing as much as you can. Skiing would become your homework!
For the people who have an affiliation with a skiing related company, would you please fill in my questionnaire?