Forget your opinion of racers/racing and read this article about the corruption taking place within the US Ski Team executives. Regardless what your favorite ski discipline is we need to be aware as athletes and not be taken advantage of by our sponsors and/or team affiliations.
I admire skateboarding and how skateboarders control the industry and what kind of decisions are made within. We as athletes have very little control in comparison and need to be in better control of how we are used as "marketing investments."
http://www.yardbarker.com/skiing/articles/US_Ski_Team_Comes_Up_Short_again/267646