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"Outwear by Steele" just meant that Steele CREATED those outfits himself- from the designs, to getting material, and sowing the pieces up. Pretty dope outcome. Yes, they have a 4Frnt logo, but otherwise so far it is just personal outwear for him, since Rip Curl dropped skiing.
He wore it at Abasin at the end of the year. Its pretty sick. I was confused at first though because he put 4frnt signs on it, but then I heard he made it himself.
Sounds like kind of a cool idea, but why the fuck would they feature it in the BUYERS guide, if they are not even sure its going to be available. Seems stupid. The shot is so far away in the mag that you cant even tell what it looks like
it wasnt like a feature they tested or nething. it was just one of the pictures where it shows what gear the rider was using. they just had to include what kind of outerwear he was wearing
yeah i saw him wearing it at coc. cool stuff. he said he designed it and made it himself. i think rip curl discontinued their ski outerwear in north america.