If you don't like reading or can't...k2 manufactures Line's skis
http://www.lineskis.co.uk/h/n/RIDE/news/ALL/362//
LINE & K2 GET IT TOGETHER
PROGRESSION MEANS CHANGE... DON'T FEAR IT!
Yes, LINE Skis and K2 are joining forces.
Surprising news but don’t panic, it’s all good.
We reckon this is the best possible reward LINE could give us in its 10th anniversary year. It means LINE’s future is guaranteed and we can all continue to ride the most progressive freeride freestyle range of skis out there.
LINE’s story is pretty special. Built on the spirit and invention of Jason Levinthal and his team, since he first created a pair of LINE Skiboards in his parent’s garage in 1995, LINE has been called the “Burton of skiing” for good reason.
To have played such a vital role in creating twin tip skiing and to have injected new life and excitement in skiing in the face of the massive popularity of snowboarding would be achievement enough.
To manage to stay true to your core beliefs, pushing at the boundaries non-stop with constant invention, not only with skis but with bindings too, that deserves respect.
To do all this while creating a globally recognised alpine ski company in one of the most competitive and toughest industries around, that’s a miracle.
But however progressive you are, however much respect you get for what you do, however many miracles you produce, there are still realities to deal with, like how to get the best quality, best performing freestyle and freeride skis from the drawing board to the feet of core riders everywhere.
This is where K2 will come in. Whatever you think of them, K2 have massive experience, facilities and resources. With them taking care of the manufacturing and logistics stuff, LINE can now achieve all its potential, all the dreams of the guys behind LINE can become reality…
Some things to know before the rumour mill gets going:
LINE Skis will continue to be the most progressive, inventive, core freeride and freestyle ski company out there.
Jason Levinthal, Founder and President of LINE Skis, will remain top dog, guru leader.
The range of LINE Skis for the 06/07 Season will be available as planned with loads of new skis for you to fall in love with, including the unique Sir Francis Bacon, the stomping Chronic Blend, the all-terrain Prophet 90, the rocking Anthem and the damn sexy new Celebrity, to name a few.
The new clothing and accessories for the 06/07 Season will be available too, so you can look good off the mountain too. There’s even a new version of the “I Am A Skier” tee… virtually a collector’s item already!
With K2 taking care of manufacturing and shipping, the quality of production will be like you had come to expect before the new factory opened last year with its teething problems. Bombproof wood core skis that don’t just ski great but look sick too.
The UK and Norwegian LINE Pro Ski team will continue to lead the progression with riders like Andy Bennett, Murray Buchan, Gaute Haaker, Jo Guest, Paddy Graham, Tom Last and Mike Wakefield doing their thing over the Summer around Europe and on into next season.
This website and
www.LINEskis.com will continue to be your source for news and information on what riders are up to, the new range, events and camps etc.
This is not the end, we’re just getting started!