Replying to Pros and reverse camber?

So anyway I saw Pep and friends today up at alta and they were riding K2's with reverse camber (yes I know pontoons have reverse stock) but the dude he was with Mahre maybe? Had maden ak's with reverse camber. My question is, if reverse camber is so good why arn't they putting it on the skis they sell the public? Ohh yeah I'm tired of people saying their 200$ fugatives are the same ones pep/seth/exc is riding, don't kid yourself.