Replying to Why isnt RMU gaining more popularity?

As the title states, why isnt Rocky Mountain Underground gaining more popularity?
Dont say the prices of their skis or something is too high when the price of RMU skis and especially the Rippah, is far lower then that of faction which everyone seems to be riding.

They've also got two dope skiers, Ben Smith and Ethan Swadburg who are on their team and riding for the brand. They also apparently now part of the elusive Level 1 Crew, as stated by freeskier.com http://freeskier.com/videos/the-level-1-crew-took-over-aspen-buttermilk-after-it-closed-for-the-season

So what are your thoughts on the brand? why dont we see more people riding them?

https://www.rmuoutdoors.com/collections/ski