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jans could have easliy carried the brand, they carry k2 crap. maybe coles did approach fulltilt first, hard to believe with the k2 connection, but i know for sure there isnt a noncompete clause for fulltilt. coles also fits more olympic freestyle athletes than anybody, for what ever reason they still love that boot, have for over 20 years. jans also decided a few years ago not to bring in the 7 deadly sins series from rossignol, aka/most important the S7, because they didn't believe in the concept/wouldn't sell. Rossi approuched coles that year, and from then on coles had become a rossi dealer. i know you mentioned old tech, but these are my counter points. and in closing, after talking to both stores, one knows how to boot fit, the other just sells boots.