I did outside sales for 2 years.
If you are outside sales, you aren't doing cold calls, thats for inside sales.
So...
Inside sales calls around and finds potential buyers and so forth. When they find an interested party, they contact you.
I would then call the shop and arrange a time to meet them that is convenient for them.
Then show up and make your pitch and be awesome.
Then you handle other things like training the employees on the product... inventory... I had to collect payment sometimes...
Then there are things like trade shows and so forth that you have to go to and meetings with your area manager and blah blah blah.
Basically I love outside sales and it rocks and I want to do it more. Or inside sales cause I like working with buyers.